#BD44B7#BD44B7

#BD44B7 is a mid, highly saturated purple. Relative luminance 0.184; OKLCH L 59.5% C 0.203 H 329.8°. Best body text is #000000 at 4.67:1 contrast (WCAG AA passes).

Color values

HEX	#BD44B7
RGB	rgb(189, 68, 183)
HSL	hsl(303, 48%, 50%)
HSV	hsv(303, 64%, 74%)
CMYK	cmyk(0%, 64%, 3.2%, 25.9%)
CIE-LAB	lab(49.95, 62.13, -37.10)
CIE-LCH	lch(49.95, 72.36, 329.16°)
OKLab	oklab(59.49% 0.1755 -0.1021)
OKLCH	oklch(59.49% 0.203 329.8)
XYZ	xyz(31.6004, 18.3742, 46.6728)
Luminance	0.1837 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD44B7 #44BD4A

analogous

#8644BD #BD44B7 #BD447B

triadic

#BD44B7 #B7BD44 #44B7BD

tetradic

#BD44B7 #BD8644 #44BD4A #447BBD

square

#BD44B7 #BD8644 #44BD4A #447BBD

split-complementary

#BD44B7 #7BBD44 #44BD86

monochromatic

#632360 #91338C #BD44B7 #CD71C8 #DD9EDA

Accessibility & contrast

On white

4.49

#BD44B7 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.67

#BD44B7 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD44B7

4.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD44B7	#FFFFFF	#000000	##000000
##BD44B7	1.00	4.49	4.67	4.67
#FFFFFF	4.49	1.00	21.00	21.00
#000000	4.67	21.00	1.00	1.00
##000000	4.67	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#396CBA

Deuteranopia (green-blind)

#647DB4

Tritanopia (blue-blind)

#C45278

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #bd44b7;
/* rgb */ color: rgb(189, 68, 183);
/* oklch */ color: oklch(59.5% 0.203 329.8);

Tailwind

colors: {
  custom: {
    50: '#d481cd',
    500: '#bd44b7',
    950: '#000000',
  },
}

SCSS

$custom: #bd44b7;
$custom-light: #d481cd;
$custom-dark: #000000;

JSON

{
  "hex": "#bd44b7",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 183
  },
  "hsl": {
    "h": 302.975,
    "s": 47.826,
    "l": 50.392
  },
  "oklch": {
    "l": 0.59489,
    "c": 0.20307,
    "h": 329.8
  },
  "luminance": 0.18372
}

Semantic roles & 50–950 ramp

primary

#BD44B7

secondary

#93C996

accent

#D75750

background

#FDF8FC

surface

#FAEFF9

border

#D3CAD2

text

#150B13

muted

#837C82

Preview Lab

Preview with #BD44B7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →