#BD44B3#BD44B3

#BD44B3 is a mid, vivid purple. Relative luminance 0.182; OKLCH L 59.3% C 0.200 H 331.2°. Best body text is #000000 at 4.64:1 contrast (WCAG AA passes).

Color values

HEX	#BD44B3
RGB	rgb(189, 68, 179)
HSL	hsl(305, 48%, 50%)
HSV	hsv(305, 64%, 74%)
CMYK	cmyk(0%, 64%, 5.3%, 25.9%)
CIE-LAB	lab(49.75, 61.47, -35.07)
CIE-LCH	lch(49.75, 70.77, 330.29°)
OKLab	oklab(59.28% 0.1752 -0.0963)
OKLCH	oklch(59.28% 0.2 331.2)
XYZ	xyz(31.1900, 18.2100, 44.5112)
Luminance	0.1821 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD44B3 #44BD4E

analogous

#8B44BD #BD44B3 #BD4476

triadic

#BD44B3 #B3BD44 #44B3BD

tetradic

#BD44B3 #BD8B44 #44BD4E #4476BD

square

#BD44B3 #BD8B44 #44BD4E #4476BD

split-complementary

#BD44B3 #76BD44 #44BD8B

monochromatic

#63235E #913389 #BD44B3 #CD71C5 #DD9ED8

Accessibility & contrast

On white

4.52

#BD44B3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.64

#BD44B3 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD44B3

4.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD44B3	#FFFFFF	#000000	##000000
##BD44B3	1.00	4.52	4.64	4.64
#FFFFFF	4.52	1.00	21.00	21.00
#000000	4.64	21.00	1.00	1.00
##000000	4.64	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#3D6BB6

Deuteranopia (green-blind)

#667CB0

Tritanopia (blue-blind)

#C45075

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #bd44b3;
/* rgb */ color: rgb(189, 68, 179);
/* oklch */ color: oklch(59.3% 0.200 331.2);

Tailwind

colors: {
  custom: {
    50: '#d480ca',
    500: '#bd44b3',
    950: '#000000',
  },
}

SCSS

$custom: #bd44b3;
$custom-light: #d480ca;
$custom-dark: #000000;

JSON

{
  "hex": "#bd44b3",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 179
  },
  "hsl": {
    "h": 304.959,
    "s": 47.826,
    "l": 50.392
  },
  "oklch": {
    "l": 0.59282,
    "c": 0.19991,
    "h": 331.2
  },
  "luminance": 0.18208
}

Semantic roles & 50–950 ramp

primary

#BD44B3

secondary

#93C998

accent

#D75C50

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#150B13

muted

#837C82

Preview Lab

Preview with #BD44B3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →