#BD44B2#BD44B2

#BD44B2 is a mid, vivid purple. Relative luminance 0.182; OKLCH L 59.2% C 0.199 H 331.6°. Best body text is #000000 at 4.63:1 contrast (WCAG AA passes).

Color values

HEX	#BD44B2
RGB	rgb(189, 68, 178)
HSL	hsl(305, 48%, 50%)
HSV	hsv(305, 64%, 74%)
CMYK	cmyk(0%, 64%, 5.8%, 25.9%)
CIE-LAB	lab(49.70, 61.31, -34.56)
CIE-LCH	lch(49.70, 70.38, 330.59°)
OKLab	oklab(59.23% 0.1751 -0.0948)
OKLCH	oklch(59.23% 0.199 331.6)
XYZ	xyz(31.0892, 18.1697, 43.9805)
Luminance	0.1817 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD44B2 #44BD4F

analogous

#8C44BD #BD44B2 #BD4475

triadic

#BD44B2 #B2BD44 #44B2BD

tetradic

#BD44B2 #BD8C44 #44BD4F #4475BD

square

#BD44B2 #BD8C44 #44BD4F #4475BD

split-complementary

#BD44B2 #75BD44 #44BD8C

monochromatic

#63235E #913388 #BD44B2 #CD71C5 #DD9ED7

Accessibility & contrast

On white

4.53

#BD44B2 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.63

#BD44B2 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD44B2

4.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD44B2	#FFFFFF	#000000	##000000
##BD44B2	1.00	4.53	4.63	4.63
#FFFFFF	4.53	1.00	21.00	21.00
#000000	4.63	21.00	1.00	1.00
##000000	4.63	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#3D6BB5

Deuteranopia (green-blind)

#677CAF

Tritanopia (blue-blind)

#C45075

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #bd44b2;
/* rgb */ color: rgb(189, 68, 178);
/* oklch */ color: oklch(59.2% 0.199 331.6);

Tailwind

colors: {
  custom: {
    50: '#d480c9',
    500: '#bd44b2',
    950: '#000000',
  },
}

SCSS

$custom: #bd44b2;
$custom-light: #d480c9;
$custom-dark: #000000;

JSON

{
  "hex": "#bd44b2",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 178
  },
  "hsl": {
    "h": 305.455,
    "s": 47.826,
    "l": 50.392
  },
  "oklch": {
    "l": 0.59231,
    "c": 0.19913,
    "h": 331.6
  },
  "luminance": 0.18167
}

Semantic roles & 50–950 ramp

primary

#BD44B2

secondary

#93C998

accent

#D75D50

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#150B13

muted

#837C82

Preview Lab

Preview with #BD44B2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →