#BD449C#BD449C

#BD449C is a mid, vivid pink. Relative luminance 0.174; OKLCH L 58.2% C 0.183 H 340.1°. Best body text is #FFFFFF at 4.70:1 contrast (WCAG AA passes).

Color values

HEX	#BD449C
RGB	rgb(189, 68, 156)
HSL	hsl(316, 48%, 50%)
HSV	hsv(316, 64%, 74%)
CMYK	cmyk(0%, 64%, 17.5%, 25.9%)
CIE-LAB	lab(48.71, 57.92, -23.14)
CIE-LCH	lch(48.71, 62.37, 338.22°)
OKLab	oklab(58.18% 0.172 -0.0623)
OKLCH	oklch(58.18% 0.183 340.1)
XYZ	xyz(29.0548, 17.3560, 33.2659)
Luminance	0.1735 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD449C #44BD65

analogous

#A244BD #BD449C #BD445F

triadic

#BD449C #9CBD44 #449CBD

tetradic

#BD449C #BDA244 #44BD65 #445FBD

square

#BD449C #BDA244 #44BD65 #445FBD

split-complementary

#BD449C #5FBD44 #44BDA2

monochromatic

#632352 #913377 #BD449C #CD71B4 #DD9ECC

Accessibility & contrast

On white

4.70

#BD449C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.47

#BD449C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD449C

4.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD449C	#FFFFFF	#000000	##FFFFFF
##BD449C	1.00	4.70	4.47	4.70
#FFFFFF	4.70	1.00	21.00	1.00
#000000	4.47	21.00	1.00	21.00
##FFFFFF	4.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B679F

Deuteranopia (green-blind)

#707B99

Tritanopia (blue-blind)

#C8476A

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #bd449c;
/* rgb */ color: rgb(189, 68, 156);
/* oklch */ color: oklch(58.2% 0.183 340.1);

Tailwind

colors: {
  custom: {
    50: '#d480b9',
    500: '#bd449c',
    950: '#000000',
  },
}

SCSS

$custom: #bd449c;
$custom-light: #d480b9;
$custom-dark: #000000;

JSON

{
  "hex": "#bd449c",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 156
  },
  "hsl": {
    "h": 316.364,
    "s": 47.826,
    "l": 50.392
  },
  "oklch": {
    "l": 0.5818,
    "c": 0.18289,
    "h": 340.1
  },
  "luminance": 0.17353
}

Semantic roles & 50–950 ramp

primary

#BD449C

secondary

#93C9A2

accent

#D77550

background

#FDF8FB

surface

#FBEFF6

border

#D4CAD0

text

#150B11

muted

#837C80

Preview Lab

Preview with #BD449C

Body copy rendered with the generated semantic roles for this colour.

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