#BD4493#BD4493
#BD4493 is a mid, vivid pink. Relative luminance 0.171; OKLCH L 57.8% C 0.177 H 344.0°. Best body text is #FFFFFF at 4.76:1 contrast (WCAG AA passes).
Color values
| HEX | #BD4493 |
|---|---|
| RGB | rgb(189, 68, 147) |
| HSL | hsl(321, 48%, 50%) |
| HSV | hsv(321, 64%, 74%) |
| CMYK | cmyk(0%, 64%, 22.2%, 25.9%) |
| CIE-LAB | lab(48.34, 56.64, -18.34) |
| CIE-LCH | lch(48.34, 59.53, 342.06°) |
| OKLab | oklab(57.79% 0.1701 -0.0488) |
| OKLCH | oklch(57.79% 0.177 344) |
| XYZ | xyz(28.3208, 17.0623, 29.3999) |
| Luminance | 0.1706 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Mediumvioletred
#C71585
ΔE00 5.52
Purpley Pink
#C83CB9
ΔE00 7.17
Ugly Purple
#A442A0
ΔE00 7.24
Light Plum
#9D5783
ΔE00 7.38
Purpleish
#98568D
ΔE00 7.63
Magenta (survey)
#C20078
ΔE00 7.73
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD4493 #44BD6E
analogous
#AA44BD #BD4493 #BD4457
triadic
#BD4493 #93BD44 #4493BD
tetradic
#BD4493 #BDAA44 #44BD6E #4457BD
square
#BD4493 #BDAA44 #44BD6E #4457BD
split-complementary
#BD4493 #57BD44 #44BDAA
monochromatic
#63234D #913370 #BD4493 #CD71AD #DD9EC7
Accessibility & contrast
On white
4.76
#BD4493 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.41
#BD4493 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD4493
4.76:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD4493 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD4493 | 1.00 | 4.76 | 4.41 | 4.76 |
| #FFFFFF | 4.76 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.41 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.76 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4F6695
Deuteranopia (green-blind)
#737A90
Tritanopia (blue-blind)
#C94465
Achromatopsia (no color)
#737373
Design tokens & code
CSS
--color: #bd4493; /* rgb */ color: rgb(189, 68, 147); /* oklch */ color: oklch(57.8% 0.177 344.0);
Tailwind
colors: {
custom: {
50: '#d480b2',
500: '#bd4493',
950: '#000000',
},
}SCSS
$custom: #bd4493; $custom-light: #d480b2; $custom-dark: #000000;
JSON
{
"hex": "#bd4493",
"rgb": {
"r": 189,
"g": 68,
"b": 147
},
"hsl": {
"h": 320.826,
"s": 47.826,
"l": 50.392
},
"oklch": {
"l": 0.5779,
"c": 0.17697,
"h": 344
},
"luminance": 0.1706
}Semantic roles & 50–950 ramp
primary
#BD4493
secondary
#93C9A6
accent
#D77F50
background
#FDF8FB
surface
#FBEFF6
border
#D4CAD0
text
#150B11
muted
#837C80