#BD4464#BD4464

#BD4464 is a mid, vivid pink. Relative luminance 0.159; OKLCH L 56.2% C 0.157 H 7.5°. Best body text is #FFFFFF at 5.03:1 contrast (WCAG AA passes).

Color values

HEX	#BD4464
RGB	rgb(189, 68, 100)
HSL	hsl(344, 48%, 50%)
HSV	hsv(344, 64%, 74%)
CMYK	cmyk(0%, 64%, 47.1%, 25.9%)
CIE-LAB	lab(46.81, 51.13, 7.87)
CIE-LCH	lch(46.81, 51.73, 8.76°)
OKLab	oklab(56.16% 0.1556 0.0206)
OKLCH	oklch(56.16% 0.157 7.5)
XYZ	xyz(25.3556, 15.8763, 13.7833)
Luminance	0.1587 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4464 #44BD9D

analogous

#BD44A1 #BD4464 #BD6044

triadic

#BD4464 #64BD44 #4464BD

tetradic

#BD4464 #A1BD44 #44BD9D #6044BD

square

#BD4464 #A1BD44 #44BD9D #6044BD

split-complementary

#BD4464 #44BD60 #44A1BD

monochromatic

#632334 #91334C #BD4464 #CD7189 #DD9EAF

Accessibility & contrast

On white

5.03

#BD4464 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.17

#BD4464 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4464

5.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4464	#FFFFFF	#000000	##FFFFFF
##BD4464	1.00	5.03	4.17	5.03
#FFFFFF	5.03	1.00	21.00	1.00
#000000	4.17	21.00	1.00	21.00
##FFFFFF	5.03	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5E6065

Deuteranopia (green-blind)

#7E7861

Tritanopia (blue-blind)

#CD3350

Achromatopsia (no color)

#6F6F6F

Design tokens & code

CSS

--color: #bd4464;
/* rgb */ color: rgb(189, 68, 100);
/* oklch */ color: oklch(56.2% 0.157 7.5);

Tailwind

colors: {
  custom: {
    50: '#d67e8f',
    500: '#bd4464',
    950: '#000000',
  },
}

SCSS

$custom: #bd4464;
$custom-light: #d67e8f;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4464",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 100
  },
  "hsl": {
    "h": 344.132,
    "s": 47.826,
    "l": 50.392
  },
  "oklch": {
    "l": 0.5616,
    "c": 0.15695,
    "h": 7.5
  },
  "luminance": 0.15873
}

Semantic roles & 50–950 ramp

primary

#BD4464

secondary

#93C9BB

accent

#D7B450

background

#FDF8F8

surface

#FBEFF0

border

#D4CACB

text

#150A0C

muted

#837C7D

Preview Lab

Preview with #BD4464

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →