#BD443F#BD443F

#BD443F is a mid, vivid red. Relative luminance 0.153; OKLCH L 55.4% C 0.157 H 25.9°. Best body text is #FFFFFF at 5.17:1 contrast (WCAG AA passes).

Color values

HEX	#BD443F
RGB	rgb(189, 68, 63)
HSL	hsl(2, 50%, 49%)
HSV	hsv(2, 67%, 74%)
CMYK	cmyk(0%, 64%, 66.7%, 25.9%)
CIE-LAB	lab(46.06, 48.31, 29.26)
CIE-LCH	lch(46.06, 56.48, 31.20°)
OKLab	oklab(55.36% 0.1411 0.0686)
OKLCH	oklch(55.36% 0.157 25.9)
XYZ	xyz(23.9530, 15.3153, 6.3965)
Luminance	0.1531 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD443F #3FB8BD

analogous

#BD3F79 #BD443F #BD833F

triadic

#BD443F #3FBD44 #443FBD

tetradic

#BD443F #79BD3F #3FB8BD #833FBD

square

#BD443F #79BD3F #3FB8BD #833FBD

split-complementary

#BD443F #3FBD83 #3F79BD

monochromatic

#612320 #8F3330 #BD443F #CE6F6B #DD9C99

Accessibility & contrast

On white

5.17

#BD443F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.06

#BD443F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD443F

5.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD443F	#FFFFFF	#000000	##FFFFFF
##BD443F	1.00	5.17	4.06	5.17
#FFFFFF	5.17	1.00	21.00	1.00
#000000	4.06	21.00	1.00	21.00
##FFFFFF	5.17	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#645D3E

Deuteranopia (green-blind)

#83773C

Tritanopia (blue-blind)

#CF2844

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bd443f;
/* rgb */ color: rgb(189, 68, 63);
/* oklch */ color: oklch(55.4% 0.157 25.9);

Tailwind

colors: {
  custom: {
    50: '#d87e74',
    500: '#bd443f',
    950: '#000000',
  },
}

SCSS

$custom: #bd443f;
$custom-light: #d87e74;
$custom-dark: #000000;

JSON

{
  "hex": "#bd443f",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 63
  },
  "hsl": {
    "h": 2.381,
    "s": 50,
    "l": 49.412
  },
  "oklch": {
    "l": 0.55357,
    "c": 0.15692,
    "h": 25.9
  },
  "luminance": 0.15312
}

Semantic roles & 50–950 ramp

primary

#BD443F

secondary

#8FC7C9

accent

#D4DA4E

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160A08

muted

#847C7B

Preview Lab

Preview with #BD443F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →