#BD443E#BD443E

#BD443E is a mid, vivid red. Relative luminance 0.153; OKLCH L 55.3% C 0.157 H 26.4°. Best body text is #FFFFFF at 5.17:1 contrast (WCAG AA passes).

Color values

HEX#BD443E
RGBrgb(189, 68, 62)
HSLhsl(3, 51%, 49%)
HSVhsv(3, 67%, 74%)
CMYKcmyk(0%, 64%, 67.2%, 25.9%)
CIE-LABlab(46.05, 48.25, 29.83)
CIE-LCHlch(46.05, 56.73, 31.72°)
OKLaboklab(55.34% 0.1407 0.0698)
OKLCHoklch(55.34% 0.157 26.4)
XYZxyz(23.9253, 15.3042, 6.2506)
Luminance0.1530 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD443E #3EB7BD
analogous
#BD3E77 #BD443E #BD843E
triadic
#BD443E #3EBD44 #443EBD
tetradic
#BD443E #77BD3E #3EB7BD #843EBD
square
#BD443E #77BD3E #3EB7BD #843EBD
split-complementary
#BD443E #3EBD84 #3E77BD
monochromatic
#612320 #8F332F #BD443E #CE6F6A #DD9B98

Accessibility & contrast

On white

5.17
#BD443E on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.06
#BD443E on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD443E
5.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD443E#FFFFFF#000000##FFFFFF
##BD443E1.005.174.065.17
#FFFFFF5.171.0021.001.00
#0000004.0621.001.0021.00
##FFFFFF5.171.0021.001.00

Color blindness preview

Protanopia (red-blind)
#645D3C
Deuteranopia (green-blind)
#83773B
Tritanopia (blue-blind)
#CF2844
Achromatopsia (no color)
#6D6D6D

Design tokens & code

CSS
--color: #bd443e;
/* rgb */ color: rgb(189, 68, 62);
/* oklch */ color: oklch(55.3% 0.157 26.4);
Tailwind
colors: {
  custom: {
    50: '#d87e73',
    500: '#bd443e',
    950: '#000000',
  },
}
SCSS
$custom: #bd443e;
$custom-light: #d87e73;
$custom-dark: #000000;
JSON
{
  "hex": "#bd443e",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 62
  },
  "hsl": {
    "h": 2.835,
    "s": 50.598,
    "l": 49.216
  },
  "oklch": {
    "l": 0.55341,
    "c": 0.15708,
    "h": 26.4
  },
  "luminance": 0.15301
}

Semantic roles & 50–950 ramp

primary
#BD443E
secondary
#8EC6C9
accent
#D3DA4E
background
#FEF7F7
surface
#FCEEED
border
#D5C9C8
text
#160A08
muted
#847C7B

Preview Lab

Preview with #BD443E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD443E Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva