#BD4433#BD4433

#BD4433 is a mid, vivid red. Relative luminance 0.152; OKLCH L 55.2% C 0.159 H 30.7°. Best body text is #FFFFFF at 5.20:1 contrast (WCAG AA passes).

Color values

HEX	#BD4433
RGB	rgb(189, 68, 51)
HSL	hsl(7, 58%, 47%)
HSV	hsv(7, 73%, 74%)
CMYK	cmyk(0%, 64%, 73%, 25.9%)
CIE-LAB	lab(45.90, 47.69, 35.98)
CIE-LCH	lch(45.90, 59.74, 37.04°)
OKLab	oklab(55.18% 0.1368 0.0813)
OKLCH	oklch(55.18% 0.159 30.7)
XYZ	xyz(23.6535, 15.1954, 4.8188)
Luminance	0.1519 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4433 #33ACBD

analogous

#BD3367 #BD4433 #BD8933

triadic

#BD4433 #33BD44 #4433BD

tetradic

#BD4433 #67BD33 #33ACBD #8933BD

square

#BD4433 #67BD33 #33ACBD #8933BD

split-complementary

#BD4433 #33BD89 #3367BD

monochromatic

#5D2119 #8D3326 #BD4433 #D3695B #E0958B

Accessibility & contrast

On white

5.20

#BD4433 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.04

#BD4433 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4433

5.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4433	#FFFFFF	#000000	##FFFFFF
##BD4433	1.00	5.20	4.04	5.20
#FFFFFF	5.20	1.00	21.00	1.00
#000000	4.04	21.00	1.00	21.00
##FFFFFF	5.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#665C30

Deuteranopia (green-blind)

#84772F

Tritanopia (blue-blind)

#D02541

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bd4433;
/* rgb */ color: rgb(189, 68, 51);
/* oklch */ color: oklch(55.2% 0.159 30.7);

Tailwind

colors: {
  custom: {
    50: '#d97e6b',
    500: '#bd4433',
    950: '#000000',
  },
}

SCSS

$custom: #bd4433;
$custom-light: #d97e6b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4433",
  "rgb": {
    "r": 189,
    "g": 68,
    "b": 51
  },
  "hsl": {
    "h": 7.391,
    "s": 57.5,
    "l": 47.059
  },
  "oklch": {
    "l": 0.55183,
    "c": 0.15911,
    "h": 30.7
  },
  "luminance": 0.15192
}

Semantic roles & 50–950 ramp

primary

#BD4433

secondary

#82C1CA

accent

#CEE147

background

#FEF7F6

surface

#FCEEEB

border

#D5C9C6

text

#160A07

muted

#847C7A

Preview Lab

Preview with #BD4433

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →