#BD43C7#BD43C7

#BD43C7 is a mid, highly saturated purple. Relative luminance 0.190; OKLCH L 60.3% C 0.217 H 324.7°. Best body text is #000000 at 4.79:1 contrast (WCAG AA passes).

Color values

HEX	#BD43C7
RGB	rgb(189, 67, 199)
HSL	hsl(295, 54%, 52%)
HSV	hsv(295, 66%, 78%)
CMYK	cmyk(5%, 66.3%, 0%, 22%)
CIE-LAB	lab(50.64, 65.25, -45.28)
CIE-LCH	lch(50.64, 79.42, 325.24°)
OKLab	oklab(60.26% 0.1774 -0.1258)
OKLCH	oklch(60.26% 0.217 324.7)
XYZ	xyz(33.3014, 18.9587, 55.9271)
Luminance	0.1896 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD43C7 #4DC743

analogous

#7B43C7 #BD43C7 #C7438F

triadic

#BD43C7 #C7BD43 #43C7BD

tetradic

#BD43C7 #C77B43 #4DC743 #438FC7

square

#BD43C7 #C77B43 #4DC743 #438FC7

split-complementary

#BD43C7 #8FC743 #43C77B

monochromatic

#69216F #952F9E #BD43C7 #CE72D5 #DEA1E3

Accessibility & contrast

On white

4.38

#BD43C7 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.79

#BD43C7 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD43C7

4.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD43C7	#FFFFFF	#000000	##000000
##BD43C7	1.00	4.38	4.79	4.79
#FFFFFF	4.38	1.00	21.00	21.00
#000000	4.79	21.00	1.00	1.00
##000000	4.79	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#266FCB

Deuteranopia (green-blind)

#5B7EC4

Tritanopia (blue-blind)

#C15880

Achromatopsia (no color)

#797979

Design tokens & code

CSS

--color: #bd43c7;
/* rgb */ color: rgb(189, 67, 199);
/* oklch */ color: oklch(60.3% 0.217 324.7);

Tailwind

colors: {
  custom: {
    50: '#d481d8',
    500: '#bd43c7',
    950: '#000000',
  },
}

SCSS

$custom: #bd43c7;
$custom-light: #d481d8;
$custom-dark: #000000;

JSON

{
  "hex": "#bd43c7",
  "rgb": {
    "r": 189,
    "g": 67,
    "b": 199
  },
  "hsl": {
    "h": 295.455,
    "s": 54.098,
    "l": 52.157
  },
  "oklch": {
    "l": 0.6026,
    "c": 0.21745,
    "h": 324.7
  },
  "luminance": 0.18957
}

Semantic roles & 50–950 ramp

primary

#BD43C7

secondary

#9AD096

accent

#DD4A55

background

#FDF8FD

surface

#FBEFFA

border

#D4CAD3

text

#150B14

muted

#837C83

Preview Lab

Preview with #BD43C7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →