#BD43A0#BD43A0

#BD43A0 is a mid, vivid pink. Relative luminance 0.174; OKLCH L 58.3% C 0.187 H 338.4°. Best body text is #FFFFFF at 4.69:1 contrast (WCAG AA passes).

Color values

HEX#BD43A0
RGBrgb(189, 67, 160)
HSLhsl(314, 48%, 50%)
HSVhsv(314, 65%, 74%)
CMYKcmyk(0%, 64.6%, 15.3%, 25.9%)
CIE-LABlab(48.73, 58.92, -25.48)
CIE-LCHlch(48.73, 64.19, 336.61°)
OKLaboklab(58.25% 0.1739 -0.0689)
OKLCHoklch(58.25% 0.187 338.4)
XYZxyz(29.3391, 17.3738, 35.0592)
Luminance0.1737 (WCAG relative)
Temperatureneutral
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD43A0 #43BD60
analogous
#9D43BD #BD43A0 #BD4363
triadic
#BD43A0 #A0BD43 #43A0BD
tetradic
#BD43A0 #BD9D43 #43BD60 #4363BD
square
#BD43A0 #BD9D43 #43BD60 #4363BD
split-complementary
#BD43A0 #63BD43 #43BD9D
monochromatic
#632354 #90337A #BD43A0 #CD70B7 #DD9ECE

Accessibility & contrast

On white

4.69
#BD43A0 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.47
#BD43A0 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD43A0
4.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD43A0#FFFFFF#000000##FFFFFF
##BD43A01.004.694.474.69
#FFFFFF4.691.0021.001.00
#0000004.4721.001.0021.00
##FFFFFF4.691.0021.001.00

Color blindness preview

Protanopia (red-blind)
#4868A3
Deuteranopia (green-blind)
#6E7B9D
Tritanopia (blue-blind)
#C7486B
Achromatopsia (no color)
#747474

Design tokens & code

CSS
--color: #bd43a0;
/* rgb */ color: rgb(189, 67, 160);
/* oklch */ color: oklch(58.3% 0.187 338.4);
Tailwind
colors: {
  custom: {
    50: '#d47fbc',
    500: '#bd43a0',
    950: '#000000',
  },
}
SCSS
$custom: #bd43a0;
$custom-light: #d47fbc;
$custom-dark: #000000;
JSON
{
  "hex": "#bd43a0",
  "rgb": {
    "r": 189,
    "g": 67,
    "b": 160
  },
  "hsl": {
    "h": 314.262,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.58252,
    "c": 0.18705,
    "h": 338.4
  },
  "luminance": 0.17371
}

Semantic roles & 50–950 ramp

primary
#BD43A0
secondary
#93C9A0
accent
#D87050
background
#FDF8FB
surface
#FBEFF6
border
#D4CAD0
text
#150B12
muted
#837C81

Preview Lab

Preview with #BD43A0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD43A0 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva