#BD439E#BD439E

#BD439E is a mid, vivid pink. Relative luminance 0.173; OKLCH L 58.2% C 0.186 H 339.2°. Best body text is #FFFFFF at 4.71:1 contrast (WCAG AA passes).

Color values

HEX	#BD439E
RGB	rgb(189, 67, 158)
HSL	hsl(315, 48%, 50%)
HSV	hsv(315, 65%, 74%)
CMYK	cmyk(0%, 64.6%, 16.4%, 25.9%)
CIE-LAB	lab(48.64, 58.62, -24.43)
CIE-LCH	lch(48.64, 63.51, 337.38°)
OKLab	oklab(58.16% 0.1736 -0.0659)
OKLCH	oklch(58.16% 0.186 339.2)
XYZ	xyz(29.1656, 17.3043, 34.1451)
Luminance	0.1730 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD439E #43BD62

analogous

#9F43BD #BD439E #BD4361

triadic

#BD439E #9EBD43 #439EBD

tetradic

#BD439E #BD9F43 #43BD62 #4361BD

square

#BD439E #BD9F43 #43BD62 #4361BD

split-complementary

#BD439E #61BD43 #43BD9F

monochromatic

#632353 #903378 #BD439E #CD70B5 #DD9ECD

Accessibility & contrast

On white

4.71

#BD439E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.46

#BD439E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD439E

4.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD439E	#FFFFFF	#000000	##FFFFFF
##BD439E	1.00	4.71	4.46	4.71
#FFFFFF	4.71	1.00	21.00	1.00
#000000	4.46	21.00	1.00	21.00
##FFFFFF	4.71	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4967A1

Deuteranopia (green-blind)

#6E7B9B

Tritanopia (blue-blind)

#C7476A

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #bd439e;
/* rgb */ color: rgb(189, 67, 158);
/* oklch */ color: oklch(58.2% 0.186 339.2);

Tailwind

colors: {
  custom: {
    50: '#d47fbb',
    500: '#bd439e',
    950: '#000000',
  },
}

SCSS

$custom: #bd439e;
$custom-light: #d47fbb;
$custom-dark: #000000;

JSON

{
  "hex": "#bd439e",
  "rgb": {
    "r": 189,
    "g": 67,
    "b": 158
  },
  "hsl": {
    "h": 315.246,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.58161,
    "c": 0.18565,
    "h": 339.2
  },
  "luminance": 0.17302
}

Semantic roles & 50–950 ramp

primary

#BD439E

secondary

#93C9A0

accent

#D87350

background

#FDF8FB

surface

#FBEFF6

border

#D4CAD0

text

#150B11

muted

#837C80

Preview Lab

Preview with #BD439E

Body copy rendered with the generated semantic roles for this colour.

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