#BD439C#BD439C

#BD439C is a mid, vivid pink. Relative luminance 0.172; OKLCH L 58.1% C 0.184 H 340.0°. Best body text is #FFFFFF at 4.72:1 contrast (WCAG AA passes).

Color values

HEX	#BD439C
RGB	rgb(189, 67, 156)
HSL	hsl(316, 48%, 50%)
HSV	hsv(316, 65%, 74%)
CMYK	cmyk(0%, 64.6%, 17.5%, 25.9%)
CIE-LAB	lab(48.56, 58.33, -23.37)
CIE-LCH	lch(48.56, 62.84, 338.16°)
OKLab	oklab(58.07% 0.1732 -0.0629)
OKLCH	oklch(58.07% 0.184 340)
XYZ	xyz(28.9948, 17.2360, 33.2459)
Luminance	0.1723 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD439C #43BD64

analogous

#A143BD #BD439C #BD435F

triadic

#BD439C #9CBD43 #439CBD

tetradic

#BD439C #BDA143 #43BD64 #435FBD

square

#BD439C #BDA143 #43BD64 #435FBD

split-complementary

#BD439C #5FBD43 #43BDA1

monochromatic

#632352 #903377 #BD439C #CD70B4 #DD9ECC

Accessibility & contrast

On white

4.72

#BD439C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.45

#BD439C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD439C

4.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD439C	#FFFFFF	#000000	##FFFFFF
##BD439C	1.00	4.72	4.45	4.72
#FFFFFF	4.72	1.00	21.00	1.00
#000000	4.45	21.00	1.00	21.00
##FFFFFF	4.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4A679F

Deuteranopia (green-blind)

#6F7A99

Tritanopia (blue-blind)

#C84669

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #bd439c;
/* rgb */ color: rgb(189, 67, 156);
/* oklch */ color: oklch(58.1% 0.184 340.0);

Tailwind

colors: {
  custom: {
    50: '#d47fb9',
    500: '#bd439c',
    950: '#000000',
  },
}

SCSS

$custom: #bd439c;
$custom-light: #d47fb9;
$custom-dark: #000000;

JSON

{
  "hex": "#bd439c",
  "rgb": {
    "r": 189,
    "g": 67,
    "b": 156
  },
  "hsl": {
    "h": 316.23,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.5807,
    "c": 0.18428,
    "h": 340
  },
  "luminance": 0.17233
}

Semantic roles & 50–950 ramp

primary

#BD439C

secondary

#93C9A1

accent

#D87550

background

#FDF8FB

surface

#FBEFF6

border

#D4CAD0

text

#150B11

muted

#837C80

Preview Lab

Preview with #BD439C

Body copy rendered with the generated semantic roles for this colour.

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