#BD439B#BD439B

#BD439B is a mid, vivid pink. Relative luminance 0.172; OKLCH L 58.0% C 0.184 H 340.4°. Best body text is #FFFFFF at 4.73:1 contrast (WCAG AA passes).

Color values

HEX	#BD439B
RGB	rgb(189, 67, 155)
HSL	hsl(317, 48%, 50%)
HSV	hsv(317, 65%, 74%)
CMYK	cmyk(0%, 64.6%, 18%, 25.9%)
CIE-LAB	lab(48.51, 58.18, -22.84)
CIE-LCH	lch(48.51, 62.51, 338.57°)
OKLab	oklab(58.03% 0.173 -0.0614)
OKLCH	oklch(58.03% 0.184 340.4)
XYZ	xyz(28.9105, 17.2023, 32.8018)
Luminance	0.1720 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD439B #43BD65

analogous

#A243BD #BD439B #BD435E

triadic

#BD439B #9BBD43 #439BBD

tetradic

#BD439B #BDA243 #43BD65 #435EBD

square

#BD439B #BDA243 #43BD65 #435EBD

split-complementary

#BD439B #5EBD43 #43BDA2

monochromatic

#632351 #903376 #BD439B #CD70B3 #DD9ECB

Accessibility & contrast

On white

4.73

#BD439B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.44

#BD439B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD439B

4.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD439B	#FFFFFF	#000000	##FFFFFF
##BD439B	1.00	4.73	4.44	4.73
#FFFFFF	4.73	1.00	21.00	1.00
#000000	4.44	21.00	1.00	21.00
##FFFFFF	4.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B679E

Deuteranopia (green-blind)

#707A98

Tritanopia (blue-blind)

#C84669

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #bd439b;
/* rgb */ color: rgb(189, 67, 155);
/* oklch */ color: oklch(58.0% 0.184 340.4);

Tailwind

colors: {
  custom: {
    50: '#d47fb8',
    500: '#bd439b',
    950: '#000000',
  },
}

SCSS

$custom: #bd439b;
$custom-light: #d47fb8;
$custom-dark: #000000;

JSON

{
  "hex": "#bd439b",
  "rgb": {
    "r": 189,
    "g": 67,
    "b": 155
  },
  "hsl": {
    "h": 316.721,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.58026,
    "c": 0.1836,
    "h": 340.4
  },
  "luminance": 0.172
}

Semantic roles & 50–950 ramp

primary

#BD439B

secondary

#93C9A2

accent

#D87650

background

#FDF8FB

surface

#FBEFF6

border

#D4CAD0

text

#150B11

muted

#837C80

Preview Lab

Preview with #BD439B

Body copy rendered with the generated semantic roles for this colour.

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