#BD438F#BD438F

#BD438F is a mid, vivid pink. Relative luminance 0.168; OKLCH L 57.5% C 0.176 H 345.7°. Best body text is #FFFFFF at 4.81:1 contrast (WCAG AA passes).

Color values

HEX	#BD438F
RGB	rgb(189, 67, 143)
HSL	hsl(323, 48%, 50%)
HSV	hsv(323, 65%, 74%)
CMYK	cmyk(0%, 64.6%, 24.3%, 25.9%)
CIE-LAB	lab(48.03, 56.51, -16.41)
CIE-LCH	lch(48.03, 58.84, 343.80°)
OKLab	oklab(57.51% 0.1705 -0.0435)
OKLCH	oklch(57.51% 0.176 345.7)
XYZ	xyz(27.9524, 16.8191, 27.7556)
Luminance	0.1682 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD438F #43BD71

analogous

#AE43BD #BD438F #BD4352

triadic

#BD438F #8FBD43 #438FBD

tetradic

#BD438F #BDAE43 #43BD71 #4352BD

square

#BD438F #BDAE43 #43BD71 #4352BD

split-complementary

#BD438F #52BD43 #43BDAE

monochromatic

#63234B #90336D #BD438F #CD70AA #DD9EC5

Accessibility & contrast

On white

4.81

#BD438F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.36

#BD438F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD438F

4.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD438F	#FFFFFF	#000000	##FFFFFF
##BD438F	1.00	4.81	4.36	4.81
#FFFFFF	4.81	1.00	21.00	1.00
#000000	4.36	21.00	1.00	21.00
##FFFFFF	4.81	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#506591

Deuteranopia (green-blind)

#737A8C

Tritanopia (blue-blind)

#C94163

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd438f;
/* rgb */ color: rgb(189, 67, 143);
/* oklch */ color: oklch(57.5% 0.176 345.7);

Tailwind

colors: {
  custom: {
    50: '#d47fb0',
    500: '#bd438f',
    950: '#000000',
  },
}

SCSS

$custom: #bd438f;
$custom-light: #d47fb0;
$custom-dark: #000000;

JSON

{
  "hex": "#bd438f",
  "rgb": {
    "r": 189,
    "g": 67,
    "b": 143
  },
  "hsl": {
    "h": 322.623,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.57514,
    "c": 0.17591,
    "h": 345.7
  },
  "luminance": 0.16816
}

Semantic roles & 50–950 ramp

primary

#BD438F

secondary

#93C9A7

accent

#D88350

background

#FDF8FA

surface

#FBEFF4

border

#D4CACE

text

#150B10

muted

#837C7F

Preview Lab

Preview with #BD438F

Body copy rendered with the generated semantic roles for this colour.

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