#BD438E#BD438E

#BD438E is a mid, vivid pink. Relative luminance 0.168; OKLCH L 57.5% C 0.175 H 346.1°. Best body text is #FFFFFF at 4.82:1 contrast (WCAG AA passes).

Color values

HEX	#BD438E
RGB	rgb(189, 67, 142)
HSL	hsl(323, 48%, 50%)
HSV	hsv(323, 65%, 74%)
CMYK	cmyk(0%, 64.6%, 24.9%, 25.9%)
CIE-LAB	lab(47.99, 56.37, -15.87)
CIE-LCH	lch(47.99, 58.56, 344.28°)
OKLab	oklab(57.47% 0.1702 -0.042)
OKLCH	oklch(57.47% 0.175 346.1)
XYZ	xyz(27.8770, 16.7889, 27.3584)
Luminance	0.1679 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD438E #43BD72

analogous

#AF43BD #BD438E #BD4351

triadic

#BD438E #8EBD43 #438EBD

tetradic

#BD438E #BDAF43 #43BD72 #4351BD

square

#BD438E #BDAF43 #43BD72 #4351BD

split-complementary

#BD438E #51BD43 #43BDAF

monochromatic

#63234A #90336C #BD438E #CD70A9 #DD9EC4

Accessibility & contrast

On white

4.82

#BD438E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.36

#BD438E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD438E

4.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD438E	#FFFFFF	#000000	##FFFFFF
##BD438E	1.00	4.82	4.36	4.82
#FFFFFF	4.82	1.00	21.00	1.00
#000000	4.36	21.00	1.00	21.00
##FFFFFF	4.82	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#506590

Deuteranopia (green-blind)

#747A8B

Tritanopia (blue-blind)

#C94162

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd438e;
/* rgb */ color: rgb(189, 67, 142);
/* oklch */ color: oklch(57.5% 0.175 346.1);

Tailwind

colors: {
  custom: {
    50: '#d47faf',
    500: '#bd438e',
    950: '#000000',
  },
}

SCSS

$custom: #bd438e;
$custom-light: #d47faf;
$custom-dark: #000000;

JSON

{
  "hex": "#bd438e",
  "rgb": {
    "r": 189,
    "g": 67,
    "b": 142
  },
  "hsl": {
    "h": 323.115,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.57473,
    "c": 0.17531,
    "h": 346.1
  },
  "luminance": 0.16786
}

Semantic roles & 50–950 ramp

primary

#BD438E

secondary

#93C9A8

accent

#D88450

background

#FDF8FA

surface

#FBEFF4

border

#D4CACE

text

#150B10

muted

#837C7F

Preview Lab

Preview with #BD438E

Body copy rendered with the generated semantic roles for this colour.

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