#BD438B#BD438B

#BD438B is a mid, vivid pink. Relative luminance 0.167; OKLCH L 57.4% C 0.174 H 347.5°. Best body text is #FFFFFF at 4.84:1 contrast (WCAG AA passes).

Color values

HEX	#BD438B
RGB	rgb(189, 67, 139)
HSL	hsl(325, 48%, 50%)
HSV	hsv(325, 65%, 74%)
CMYK	cmyk(0%, 64.6%, 26.5%, 25.9%)
CIE-LAB	lab(47.88, 55.98, -14.24)
CIE-LCH	lch(47.88, 57.76, 345.73°)
OKLab	oklab(57.35% 0.1695 -0.0375)
OKLCH	oklch(57.35% 0.174 347.5)
XYZ	xyz(27.6547, 16.7000, 26.1881)
Luminance	0.1670 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD438B #43BD75

analogous

#B243BD #BD438B #BD434E

triadic

#BD438B #8BBD43 #438BBD

tetradic

#BD438B #BDB243 #43BD75 #434EBD

square

#BD438B #BDB243 #43BD75 #434EBD

split-complementary

#BD438B #4EBD43 #43BDB2

monochromatic

#632349 #90336A #BD438B #CD70A7 #DD9EC3

Accessibility & contrast

On white

4.84

#BD438B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.34

#BD438B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD438B

4.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD438B	#FFFFFF	#000000	##FFFFFF
##BD438B	1.00	4.84	4.34	4.84
#FFFFFF	4.84	1.00	21.00	1.00
#000000	4.34	21.00	1.00	21.00
##FFFFFF	4.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#52648D

Deuteranopia (green-blind)

#757988

Tritanopia (blue-blind)

#CA3F61

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd438b;
/* rgb */ color: rgb(189, 67, 139);
/* oklch */ color: oklch(57.4% 0.174 347.5);

Tailwind

colors: {
  custom: {
    50: '#d47fad',
    500: '#bd438b',
    950: '#000000',
  },
}

SCSS

$custom: #bd438b;
$custom-light: #d47fad;
$custom-dark: #000000;

JSON

{
  "hex": "#bd438b",
  "rgb": {
    "r": 189,
    "g": 67,
    "b": 139
  },
  "hsl": {
    "h": 324.59,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.57352,
    "c": 0.17357,
    "h": 347.5
  },
  "luminance": 0.16697
}

Semantic roles & 50–950 ramp

primary

#BD438B

secondary

#93C9A9

accent

#D88850

background

#FDF8FA

surface

#FBEFF4

border

#D4CACE

text

#150B10

muted

#837C7F

Preview Lab

Preview with #BD438B

Body copy rendered with the generated semantic roles for this colour.

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