#BD4380#BD4380

#BD4380 is a mid, vivid pink. Relative luminance 0.164; OKLCH L 56.9% C 0.168 H 352.8°. Best body text is #FFFFFF at 4.91:1 contrast (WCAG AA passes).

Color values

HEX	#BD4380
RGB	rgb(189, 67, 128)
HSL	hsl(330, 48%, 50%)
HSV	hsv(330, 65%, 74%)
CMYK	cmyk(0%, 64.6%, 32.3%, 25.9%)
CIE-LAB	lab(47.49, 54.59, -8.19)
CIE-LCH	lch(47.49, 55.20, 351.46°)
OKLab	oklab(56.94% 0.1664 -0.021)
OKLCH	oklch(56.94% 0.168 352.8)
XYZ	xyz(26.8911, 16.3945, 22.1662)
Luminance	0.1639 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4380 #43BD80

analogous

#BD43BD #BD4380 #BD4343

triadic

#BD4380 #80BD43 #4380BD

tetradic

#BD4380 #BDBD43 #43BD80 #4343BD

square

#BD4380 #BDBD43 #43BD80 #4343BD

split-complementary

#BD4380 #43BD43 #43BDBD

monochromatic

#632343 #903361 #BD4380 #CD709F #DD9EBD

Accessibility & contrast

On white

4.91

#BD4380 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.28

#BD4380 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4380

4.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4380	#FFFFFF	#000000	##FFFFFF
##BD4380	1.00	4.91	4.28	4.91
#FFFFFF	4.91	1.00	21.00	1.00
#000000	4.28	21.00	1.00	21.00
##FFFFFF	4.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#566382

Deuteranopia (green-blind)

#77797D

Tritanopia (blue-blind)

#CB3B5C

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd4380;
/* rgb */ color: rgb(189, 67, 128);
/* oklch */ color: oklch(56.9% 0.168 352.8);

Tailwind

colors: {
  custom: {
    50: '#d57fa4',
    500: '#bd4380',
    950: '#000000',
  },
}

SCSS

$custom: #bd4380;
$custom-light: #d57fa4;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4380",
  "rgb": {
    "r": 189,
    "g": 67,
    "b": 128
  },
  "hsl": {
    "h": 330,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.56935,
    "c": 0.16777,
    "h": 352.8
  },
  "luminance": 0.16392
}

Semantic roles & 50–950 ramp

primary

#BD4380

secondary

#93C9AE

accent

#D89450

background

#FDF8FA

surface

#FBEFF4

border

#D4CACE

text

#150B0F

muted

#837C7F

Preview Lab

Preview with #BD4380

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →