#BD4354#BD4354

#BD4354 is a mid, vivid red. Relative luminance 0.155; OKLCH L 55.6% C 0.157 H 15.6°. Best body text is #FFFFFF at 5.13:1 contrast (WCAG AA passes).

Color values

HEX	#BD4354
RGB	rgb(189, 67, 84)
HSL	hsl(352, 48%, 50%)
HSV	hsv(352, 65%, 74%)
CMYK	cmyk(0%, 64.6%, 55.6%, 25.9%)
CIE-LAB	lab(46.28, 50.18, 16.91)
CIE-LCH	lch(46.28, 52.95, 18.63°)
OKLab	oklab(55.64% 0.1507 0.0421)
OKLCH	oklch(55.64% 0.157 15.6)
XYZ	xyz(24.5958, 15.4764, 10.0778)
Luminance	0.1547 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4354 #43BDAC

analogous

#BD4391 #BD4354 #BD6F43

triadic

#BD4354 #54BD43 #4354BD

tetradic

#BD4354 #91BD43 #43BDAC #6F43BD

square

#BD4354 #91BD43 #43BDAC #6F43BD

split-complementary

#BD4354 #43BD6F #4391BD

monochromatic

#63232C #903340 #BD4354 #CD707D #DD9EA6

Accessibility & contrast

On white

5.13

#BD4354 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.09

#BD4354 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4354

5.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4354	#FFFFFF	#000000	##FFFFFF
##BD4354	1.00	5.13	4.09	5.13
#FFFFFF	5.13	1.00	21.00	1.00
#000000	4.09	21.00	1.00	21.00
##FFFFFF	5.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#615E54

Deuteranopia (green-blind)

#807751

Tritanopia (blue-blind)

#CE2C4A

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bd4354;
/* rgb */ color: rgb(189, 67, 84);
/* oklch */ color: oklch(55.6% 0.157 15.6);

Tailwind

colors: {
  custom: {
    50: '#d77e84',
    500: '#bd4354',
    950: '#000000',
  },
}

SCSS

$custom: #bd4354;
$custom-light: #d77e84;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4354",
  "rgb": {
    "r": 189,
    "g": 67,
    "b": 84
  },
  "hsl": {
    "h": 351.639,
    "s": 48.031,
    "l": 50.196
  },
  "oklch": {
    "l": 0.55642,
    "c": 0.15651,
    "h": 15.6
  },
  "luminance": 0.15473
}

Semantic roles & 50–950 ramp

primary

#BD4354

secondary

#93C9C2

accent

#D8C550

background

#FDF7F8

surface

#FBEEEF

border

#D4C9CA

text

#150A0A

muted

#837C7C

Preview Lab

Preview with #BD4354

Body copy rendered with the generated semantic roles for this colour.

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