#BD4260#BD4260

#BD4260 is a mid, vivid red. Relative luminance 0.156; OKLCH L 55.8% C 0.159 H 9.1°. Best body text is #FFFFFF at 5.11:1 contrast (WCAG AA passes).

Color values

HEX	#BD4260
RGB	rgb(189, 66, 96)
HSL	hsl(345, 48%, 50%)
HSV	hsv(345, 65%, 74%)
CMYK	cmyk(0%, 65.1%, 49.2%, 25.9%)
CIE-LAB	lab(46.40, 51.62, 9.73)
CIE-LCH	lch(46.40, 52.53, 10.68°)
OKLab	oklab(55.82% 0.1568 0.0251)
OKLCH	oklch(55.82% 0.159 9.1)
XYZ	xyz(25.0478, 15.5629, 12.7490)
Luminance	0.1556 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4260 #42BD9F

analogous

#BD429D #BD4260 #BD6242

triadic

#BD4260 #60BD42 #4260BD

tetradic

#BD4260 #9DBD42 #42BD9F #6242BD

square

#BD4260 #9DBD42 #42BD9F #6242BD

split-complementary

#BD4260 #42BD62 #429DBD

monochromatic

#622232 #903249 #BD4260 #CD6F86 #DD9DAC

Accessibility & contrast

On white

5.11

#BD4260 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.11

#BD4260 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4260

5.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4260	#FFFFFF	#000000	##FFFFFF
##BD4260	1.00	5.11	4.11	5.11
#FFFFFF	5.11	1.00	21.00	1.00
#000000	4.11	21.00	1.00	21.00
##FFFFFF	5.11	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5E5E61

Deuteranopia (green-blind)

#7E775D

Tritanopia (blue-blind)

#CD2F4E

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bd4260;
/* rgb */ color: rgb(189, 66, 96);
/* oklch */ color: oklch(55.8% 0.159 9.1);

Tailwind

colors: {
  custom: {
    50: '#d67d8c',
    500: '#bd4260',
    950: '#000000',
  },
}

SCSS

$custom: #bd4260;
$custom-light: #d67d8c;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4260",
  "rgb": {
    "r": 189,
    "g": 66,
    "b": 96
  },
  "hsl": {
    "h": 345.366,
    "s": 48.235,
    "l": 50
  },
  "oklch": {
    "l": 0.55817,
    "c": 0.15879,
    "h": 9.1
  },
  "luminance": 0.1556
}

Semantic roles & 50–950 ramp

primary

#BD4260

secondary

#92C9BC

accent

#D8B750

background

#FDF7F8

surface

#FBEEF0

border

#D4C9CB

text

#150A0C

muted

#837C7D

Preview Lab

Preview with #BD4260

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →