#BD4231#BD4231

#BD4231 is a mid, vivid red. Relative luminance 0.149; OKLCH L 54.9% C 0.161 H 30.7°. Best body text is #FFFFFF at 5.27:1 contrast (WCAG AA passes).

Color values

HEX#BD4231
RGBrgb(189, 66, 49)
HSLhsl(7, 59%, 47%)
HSVhsv(7, 74%, 74%)
CMYKcmyk(0%, 65.1%, 74.1%, 25.9%)
CIE-LABlab(45.55, 48.47, 36.71)
CIE-LCHlch(45.55, 60.80, 37.14°)
OKLaboklab(54.91% 0.1388 0.0825)
OKLCHoklch(54.91% 0.161 30.7)
XYZxyz(23.4914, 14.9404, 4.5519)
Luminance0.1494 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD4231 #31ACBD
analogous
#BD3166 #BD4231 #BD8831
triadic
#BD4231 #31BD42 #4231BD
tetradic
#BD4231 #66BD31 #31ACBD #8831BD
square
#BD4231 #66BD31 #31ACBD #8831BD
split-complementary
#BD4231 #31BD88 #3166BD
monochromatic
#5C2018 #8C3124 #BD4231 #D46758 #E09388

Accessibility & contrast

On white

5.27
#BD4231 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.99
#BD4231 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4231
5.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD4231#FFFFFF#000000##FFFFFF
##BD42311.005.273.995.27
#FFFFFF5.271.0021.001.00
#0000003.9921.001.0021.00
##FFFFFF5.271.0021.001.00

Color blindness preview

Protanopia (red-blind)
#645B2E
Deuteranopia (green-blind)
#83762D
Tritanopia (blue-blind)
#D0213F
Achromatopsia (no color)
#6C6C6C

Design tokens & code

CSS
--color: #bd4231;
/* rgb */ color: rgb(189, 66, 49);
/* oklch */ color: oklch(54.9% 0.161 30.7);
Tailwind
colors: {
  custom: {
    50: '#d97c6a',
    500: '#bd4231',
    950: '#000000',
  },
}
SCSS
$custom: #bd4231;
$custom-light: #d97c6a;
$custom-dark: #000000;
JSON
{
  "hex": "#bd4231",
  "rgb": {
    "r": 189,
    "g": 66,
    "b": 49
  },
  "hsl": {
    "h": 7.286,
    "s": 58.824,
    "l": 46.667
  },
  "oklch": {
    "l": 0.54913,
    "c": 0.16144,
    "h": 30.7
  },
  "luminance": 0.14937
}

Semantic roles & 50–950 ramp

primary
#BD4231
secondary
#80C1CA
accent
#CFE246
background
#FEF7F6
surface
#FDEEEB
border
#D5C9C6
text
#160A06
muted
#847C7A

Preview Lab

Preview with #BD4231

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD4231 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva