#BD41AF#BD41AF

#BD41AF is a mid, highly saturated purple. Relative luminance 0.177; OKLCH L 58.8% C 0.201 H 332.6°. Best body text is #FFFFFF at 4.63:1 contrast (WCAG AA passes).

Color values

HEX	#BD41AF
RGB	rgb(189, 65, 175)
HSL	hsl(307, 49%, 50%)
HSV	hsv(307, 66%, 74%)
CMYK	cmyk(0%, 65.6%, 7.4%, 25.9%)
CIE-LAB	lab(49.13, 62.02, -33.71)
CIE-LCH	lch(49.13, 70.59, 331.48°)
OKLab	oklab(58.77% 0.1783 -0.0923)
OKLCH	oklch(58.77% 0.201 332.6)
XYZ	xyz(30.6145, 17.6969, 42.3526)
Luminance	0.1769 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD41AF #41BD4F

analogous

#8D41BD #BD41AF #BD4171

triadic

#BD41AF #AFBD41 #41AFBD

tetradic

#BD41AF #BD8D41 #41BD4F #4171BD

square

#BD41AF #BD8D41 #41BD4F #4171BD

split-complementary

#BD41AF #71BD41 #41BD8D

monochromatic

#62225B #8F3185 #BD41AF #CD6EC2 #DD9CD5

Accessibility & contrast

On white

4.63

#BD41AF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.54

#BD41AF on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BD41AF

4.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD41AF	#FFFFFF	#000000	##FFFFFF
##BD41AF	1.00	4.63	4.54	4.63
#FFFFFF	4.63	1.00	21.00	1.00
#000000	4.54	21.00	1.00	21.00
##FFFFFF	4.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3C69B2

Deuteranopia (green-blind)

#677BAC

Tritanopia (blue-blind)

#C54C72

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #bd41af;
/* rgb */ color: rgb(189, 65, 175);
/* oklch */ color: oklch(58.8% 0.201 332.6);

Tailwind

colors: {
  custom: {
    50: '#d47fc7',
    500: '#bd41af',
    950: '#000000',
  },
}

SCSS

$custom: #bd41af;
$custom-light: #d47fc7;
$custom-dark: #000000;

JSON

{
  "hex": "#bd41af",
  "rgb": {
    "r": 189,
    "g": 65,
    "b": 175
  },
  "hsl": {
    "h": 306.774,
    "s": 48.819,
    "l": 49.804
  },
  "oklch": {
    "l": 0.58767,
    "c": 0.20077,
    "h": 332.6
  },
  "luminance": 0.17695
}

Semantic roles & 50–950 ramp

primary

#BD41AF

secondary

#91C997

accent

#D85F4F

background

#FDF8FC

surface

#FBEFF8

border

#D4CAD1

text

#150B13

muted

#837C82

Preview Lab

Preview with #BD41AF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →