#BD41AC#BD41AC

#BD41AC is a mid, vivid purple. Relative luminance 0.176; OKLCH L 58.6% C 0.198 H 333.7°. Best body text is #FFFFFF at 4.65:1 contrast (WCAG AA passes).

Color values

HEX	#BD41AC
RGB	rgb(189, 65, 172)
HSL	hsl(308, 49%, 50%)
HSV	hsv(308, 66%, 74%)
CMYK	cmyk(0%, 65.6%, 9%, 25.9%)
CIE-LAB	lab(48.98, 61.55, -32.17)
CIE-LCH	lch(48.98, 69.45, 332.41°)
OKLab	oklab(58.62% 0.178 -0.0879)
OKLCH	oklch(58.62% 0.198 333.7)
XYZ	xyz(30.3231, 17.5804, 40.8180)
Luminance	0.1758 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD41AC #41BD52

analogous

#9041BD #BD41AC #BD416E

triadic

#BD41AC #ACBD41 #41ACBD

tetradic

#BD41AC #BD9041 #41BD52 #416EBD

square

#BD41AC #BD9041 #41BD52 #416EBD

split-complementary

#BD41AC #6EBD41 #41BD90

monochromatic

#622259 #8F3183 #BD41AC #CD6EC0 #DD9CD4

Accessibility & contrast

On white

4.65

#BD41AC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.52

#BD41AC on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BD41AC

4.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD41AC	#FFFFFF	#000000	##FFFFFF
##BD41AC	1.00	4.65	4.52	4.65
#FFFFFF	4.65	1.00	21.00	1.00
#000000	4.52	21.00	1.00	21.00
##FFFFFF	4.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3E69AF

Deuteranopia (green-blind)

#687BA9

Tritanopia (blue-blind)

#C54B71

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #bd41ac;
/* rgb */ color: rgb(189, 65, 172);
/* oklch */ color: oklch(58.6% 0.198 333.7);

Tailwind

colors: {
  custom: {
    50: '#d47fc5',
    500: '#bd41ac',
    950: '#000000',
  },
}

SCSS

$custom: #bd41ac;
$custom-light: #d47fc5;
$custom-dark: #000000;

JSON

{
  "hex": "#bd41ac",
  "rgb": {
    "r": 189,
    "g": 65,
    "b": 172
  },
  "hsl": {
    "h": 308.226,
    "s": 48.819,
    "l": 49.804
  },
  "oklch": {
    "l": 0.58616,
    "c": 0.19849,
    "h": 333.7
  },
  "luminance": 0.17578
}

Semantic roles & 50–950 ramp

primary

#BD41AC

secondary

#91C999

accent

#D8624F

background

#FDF8FC

surface

#FBEFF8

border

#D4CAD1

text

#150B13

muted

#837C82

Preview Lab

Preview with #BD41AC

Body copy rendered with the generated semantic roles for this colour.

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