#BD41A0#BD41A0

#BD41A0 is a mid, vivid pink. Relative luminance 0.171; OKLCH L 58.0% C 0.190 H 338.3°. Best body text is #FFFFFF at 4.74:1 contrast (WCAG AA passes).

Color values

HEX	#BD41A0
RGB	rgb(189, 65, 160)
HSL	hsl(314, 49%, 50%)
HSV	hsv(314, 66%, 74%)
CMYK	cmyk(0%, 65.6%, 15.3%, 25.9%)
CIE-LAB	lab(48.44, 59.72, -25.93)
CIE-LCH	lch(48.44, 65.11, 336.53°)
OKLab	oklab(58.04% 0.1763 -0.0701)
OKLCH	oklch(58.04% 0.19 338.3)
XYZ	xyz(29.2223, 17.1401, 35.0202)
Luminance	0.1714 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD41A0 #41BD5E

analogous

#9C41BD #BD41A0 #BD4162

triadic

#BD41A0 #A0BD41 #41A0BD

tetradic

#BD41A0 #BD9C41 #41BD5E #4162BD

square

#BD41A0 #BD9C41 #41BD5E #4162BD

split-complementary

#BD41A0 #62BD41 #41BD9C

monochromatic

#622253 #8F3179 #BD41A0 #CD6EB7 #DD9CCE

Accessibility & contrast

On white

4.74

#BD41A0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.43

#BD41A0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD41A0

4.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD41A0	#FFFFFF	#000000	##FFFFFF
##BD41A0	1.00	4.74	4.43	4.74
#FFFFFF	4.74	1.00	21.00	1.00
#000000	4.43	21.00	1.00	21.00
##FFFFFF	4.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4667A3

Deuteranopia (green-blind)

#6D7A9D

Tritanopia (blue-blind)

#C7466B

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #bd41a0;
/* rgb */ color: rgb(189, 65, 160);
/* oklch */ color: oklch(58.0% 0.190 338.3);

Tailwind

colors: {
  custom: {
    50: '#d47ebc',
    500: '#bd41a0',
    950: '#000000',
  },
}

SCSS

$custom: #bd41a0;
$custom-light: #d47ebc;
$custom-dark: #000000;

JSON

{
  "hex": "#bd41a0",
  "rgb": {
    "r": 189,
    "g": 65,
    "b": 160
  },
  "hsl": {
    "h": 314.032,
    "s": 48.819,
    "l": 49.804
  },
  "oklch": {
    "l": 0.58039,
    "c": 0.18976,
    "h": 338.3
  },
  "luminance": 0.17137
}

Semantic roles & 50–950 ramp

primary

#BD41A0

secondary

#91C99E

accent

#D86F4F

background

#FDF8FB

surface

#FBEFF6

border

#D4CAD0

text

#150B12

muted

#837C81

Preview Lab

Preview with #BD41A0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →