#BD418D#BD418D

#BD418D is a mid, vivid pink. Relative luminance 0.165; OKLCH L 57.2% C 0.177 H 346.4°. Best body text is #FFFFFF at 4.88:1 contrast (WCAG AA passes).

Color values

HEX	#BD418D
RGB	rgb(189, 65, 141)
HSL	hsl(323, 49%, 50%)
HSV	hsv(323, 66%, 74%)
CMYK	cmyk(0%, 65.6%, 25.4%, 25.9%)
CIE-LAB	lab(47.66, 57.06, -15.78)
CIE-LCH	lch(47.66, 59.20, 344.54°)
OKLab	oklab(57.21% 0.1725 -0.0417)
OKLCH	oklch(57.21% 0.177 346.4)
XYZ	xyz(27.6854, 16.5253, 26.9258)
Luminance	0.1652 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD418D #41BD71

analogous

#AF41BD #BD418D #BD414F

triadic

#BD418D #8DBD41 #418DBD

tetradic

#BD418D #BDAF41 #41BD71 #414FBD

square

#BD418D #BDAF41 #41BD71 #414FBD

split-complementary

#BD418D #4FBD41 #41BDAF

monochromatic

#622249 #8F316B #BD418D #CD6EA8 #DD9CC4

Accessibility & contrast

On white

4.88

#BD418D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.30

#BD418D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD418D

4.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD418D	#FFFFFF	#000000	##FFFFFF
##BD418D	1.00	4.88	4.30	4.88
#FFFFFF	4.88	1.00	21.00	1.00
#000000	4.30	21.00	1.00	21.00
##FFFFFF	4.88	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F648F

Deuteranopia (green-blind)

#73798A

Tritanopia (blue-blind)

#C93E61

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd418d;
/* rgb */ color: rgb(189, 65, 141);
/* oklch */ color: oklch(57.2% 0.177 346.4);

Tailwind

colors: {
  custom: {
    50: '#d57eae',
    500: '#bd418d',
    950: '#000000',
  },
}

SCSS

$custom: #bd418d;
$custom-light: #d57eae;
$custom-dark: #000000;

JSON

{
  "hex": "#bd418d",
  "rgb": {
    "r": 189,
    "g": 65,
    "b": 141
  },
  "hsl": {
    "h": 323.226,
    "s": 48.819,
    "l": 49.804
  },
  "oklch": {
    "l": 0.57213,
    "c": 0.17746,
    "h": 346.4
  },
  "luminance": 0.16522
}

Semantic roles & 50–950 ramp

primary

#BD418D

secondary

#91C9A7

accent

#D8844F

background

#FDF8FA

surface

#FBEFF4

border

#D4CACE

text

#150A10

muted

#837C7F

Preview Lab

Preview with #BD418D

Body copy rendered with the generated semantic roles for this colour.

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