#BD418C#BD418C

#BD418C is a mid, vivid pink. Relative luminance 0.165; OKLCH L 57.2% C 0.177 H 346.9°. Best body text is #FFFFFF at 4.89:1 contrast (WCAG AA passes).

Color values

HEX	#BD418C
RGB	rgb(189, 65, 140)
HSL	hsl(324, 49%, 50%)
HSV	hsv(324, 66%, 74%)
CMYK	cmyk(0%, 65.6%, 25.9%, 25.9%)
CIE-LAB	lab(47.62, 56.93, -15.24)
CIE-LCH	lch(47.62, 58.93, 345.01°)
OKLab	oklab(57.17% 0.1722 -0.0402)
OKLCH	oklch(57.17% 0.177 346.9)
XYZ	xyz(27.6113, 16.4957, 26.5357)
Luminance	0.1649 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD418C #41BD72

analogous

#B041BD #BD418C #BD414E

triadic

#BD418C #8CBD41 #418CBD

tetradic

#BD418C #BDB041 #41BD72 #414EBD

square

#BD418C #BDB041 #41BD72 #414EBD

split-complementary

#BD418C #4EBD41 #41BDB0

monochromatic

#622249 #8F316A #BD418C #CD6EA8 #DD9CC3

Accessibility & contrast

On white

4.89

#BD418C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.30

#BD418C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD418C

4.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD418C	#FFFFFF	#000000	##FFFFFF
##BD418C	1.00	4.89	4.30	4.89
#FFFFFF	4.89	1.00	21.00	1.00
#000000	4.30	21.00	1.00	21.00
##FFFFFF	4.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#50638E

Deuteranopia (green-blind)

#737989

Tritanopia (blue-blind)

#CA3E61

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd418c;
/* rgb */ color: rgb(189, 65, 140);
/* oklch */ color: oklch(57.2% 0.177 346.9);

Tailwind

colors: {
  custom: {
    50: '#d57ead',
    500: '#bd418c',
    950: '#000000',
  },
}

SCSS

$custom: #bd418c;
$custom-light: #d57ead;
$custom-dark: #000000;

JSON

{
  "hex": "#bd418c",
  "rgb": {
    "r": 189,
    "g": 65,
    "b": 140
  },
  "hsl": {
    "h": 323.71,
    "s": 48.819,
    "l": 49.804
  },
  "oklch": {
    "l": 0.57172,
    "c": 0.17688,
    "h": 346.9
  },
  "luminance": 0.16493
}

Semantic roles & 50–950 ramp

primary

#BD418C

secondary

#91C9A7

accent

#D8864F

background

#FDF8FA

surface

#FBEFF4

border

#D4CACE

text

#150A10

muted

#837C7F

Preview Lab

Preview with #BD418C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →