#BD418A#BD418A

#BD418A is a mid, vivid pink. Relative luminance 0.164; OKLCH L 57.1% C 0.176 H 347.8°. Best body text is #FFFFFF at 4.90:1 contrast (WCAG AA passes).

Color values

HEX	#BD418A
RGB	rgb(189, 65, 138)
HSL	hsl(325, 49%, 50%)
HSV	hsv(325, 66%, 74%)
CMYK	cmyk(0%, 65.6%, 27%, 25.9%)
CIE-LAB	lab(47.54, 56.67, -14.15)
CIE-LCH	lch(47.54, 58.41, 345.98°)
OKLab	oklab(57.09% 0.1718 -0.0372)
OKLCH	oklch(57.09% 0.176 347.8)
XYZ	xyz(27.4652, 16.4372, 25.7661)
Luminance	0.1643 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD418A #41BD74

analogous

#B241BD #BD418A #BD414C

triadic

#BD418A #8ABD41 #418ABD

tetradic

#BD418A #BDB241 #41BD74 #414CBD

square

#BD418A #BDB241 #41BD74 #414CBD

split-complementary

#BD418A #4CBD41 #41BDB2

monochromatic

#622247 #8F3169 #BD418A #CD6EA6 #DD9CC2

Accessibility & contrast

On white

4.90

#BD418A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.29

#BD418A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD418A

4.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD418A	#FFFFFF	#000000	##FFFFFF
##BD418A	1.00	4.90	4.29	4.90
#FFFFFF	4.90	1.00	21.00	1.00
#000000	4.29	21.00	1.00	21.00
##FFFFFF	4.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#50638C

Deuteranopia (green-blind)

#747987

Tritanopia (blue-blind)

#CA3D60

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd418a;
/* rgb */ color: rgb(189, 65, 138);
/* oklch */ color: oklch(57.1% 0.176 347.8);

Tailwind

colors: {
  custom: {
    50: '#d57eac',
    500: '#bd418a',
    950: '#000000',
  },
}

SCSS

$custom: #bd418a;
$custom-light: #d57eac;
$custom-dark: #000000;

JSON

{
  "hex": "#bd418a",
  "rgb": {
    "r": 189,
    "g": 65,
    "b": 138
  },
  "hsl": {
    "h": 324.677,
    "s": 48.819,
    "l": 49.804
  },
  "oklch": {
    "l": 0.57092,
    "c": 0.17575,
    "h": 347.8
  },
  "luminance": 0.16434
}

Semantic roles & 50–950 ramp

primary

#BD418A

secondary

#91C9A8

accent

#D8884F

background

#FDF8FA

surface

#FBEFF4

border

#D4CACE

text

#150A10

muted

#837C7F

Preview Lab

Preview with #BD418A

Body copy rendered with the generated semantic roles for this colour.

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