#BD415D#BD415D

#BD415D is a mid, vivid red. Relative luminance 0.154; OKLCH L 55.6% C 0.160 H 10.4°. Best body text is #FFFFFF at 5.15:1 contrast (WCAG AA passes).

Color values

HEX	#BD415D
RGB	rgb(189, 65, 93)
HSL	hsl(346, 49%, 50%)
HSV	hsv(346, 66%, 74%)
CMYK	cmyk(0%, 65.6%, 50.8%, 25.9%)
CIE-LAB	lab(46.17, 51.77, 11.25)
CIE-LCH	lch(46.17, 52.98, 12.26°)
OKLab	oklab(55.62% 0.157 0.0288)
OKLCH	oklch(55.62% 0.16 10.4)
XYZ	xyz(24.8544, 15.3929, 12.0161)
Luminance	0.1539 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD415D #41BDA1

analogous

#BD419B #BD415D #BD6341

triadic

#BD415D #5DBD41 #415DBD

tetradic

#BD415D #9BBD41 #41BDA1 #6341BD

square

#BD415D #9BBD41 #41BDA1 #6341BD

split-complementary

#BD415D #41BD63 #419BBD

monochromatic

#622230 #8F3147 #BD415D #CD6E84 #DD9CAA

Accessibility & contrast

On white

5.15

#BD415D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.08

#BD415D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD415D

5.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD415D	#FFFFFF	#000000	##FFFFFF
##BD415D	1.00	5.15	4.08	5.15
#FFFFFF	5.15	1.00	21.00	1.00
#000000	4.08	21.00	1.00	21.00
##FFFFFF	5.15	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5E5D5D

Deuteranopia (green-blind)

#7E775A

Tritanopia (blue-blind)

#CE2C4C

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bd415d;
/* rgb */ color: rgb(189, 65, 93);
/* oklch */ color: oklch(55.6% 0.160 10.4);

Tailwind

colors: {
  custom: {
    50: '#d67d8a',
    500: '#bd415d',
    950: '#000000',
  },
}

SCSS

$custom: #bd415d;
$custom-light: #d67d8a;
$custom-dark: #000000;

JSON

{
  "hex": "#bd415d",
  "rgb": {
    "r": 189,
    "g": 65,
    "b": 93
  },
  "hsl": {
    "h": 346.452,
    "s": 48.819,
    "l": 49.804
  },
  "oklch": {
    "l": 0.55624,
    "c": 0.1596,
    "h": 10.4
  },
  "luminance": 0.1539
}

Semantic roles & 50–950 ramp

primary

#BD415D

secondary

#91C9BC

accent

#D8B94F

background

#FDF7F8

surface

#FBEEF0

border

#D4C9CB

text

#150A0B

muted

#837C7C

Preview Lab

Preview with #BD415D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →