#BD414D#BD414D

#BD414D is a mid, vivid red. Relative luminance 0.151; OKLCH L 55.3% C 0.159 H 18.5°. Best body text is #FFFFFF at 5.21:1 contrast (WCAG AA passes).

Color values

HEX	#BD414D
RGB	rgb(189, 65, 77)
HSL	hsl(354, 49%, 50%)
HSV	hsv(354, 66%, 74%)
CMYK	cmyk(0%, 65.6%, 59.3%, 25.9%)
CIE-LAB	lab(45.82, 50.51, 20.56)
CIE-LCH	lch(45.82, 54.53, 22.15°)
OKLab	oklab(55.26% 0.1507 0.0503)
OKLCH	oklch(55.26% 0.159 18.5)
XYZ	xyz(24.2184, 15.1385, 8.6665)
Luminance	0.1514 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD414D #41BDB1

analogous

#BD418B #BD414D #BD7341

triadic

#BD414D #4DBD41 #414DBD

tetradic

#BD414D #8BBD41 #41BDB1 #7341BD

square

#BD414D #8BBD41 #41BDB1 #7341BD

split-complementary

#BD414D #41BD73 #418BBD

monochromatic

#622228 #8F313A #BD414D #CD6E77 #DD9CA2

Accessibility & contrast

On white

5.21

#BD414D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.03

#BD414D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD414D

5.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD414D	#FFFFFF	#000000	##FFFFFF
##BD414D	1.00	5.21	4.03	5.21
#FFFFFF	5.21	1.00	21.00	1.00
#000000	4.03	21.00	1.00	21.00
##FFFFFF	5.21	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#605C4D

Deuteranopia (green-blind)

#80764A

Tritanopia (blue-blind)

#CF2746

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #bd414d;
/* rgb */ color: rgb(189, 65, 77);
/* oklch */ color: oklch(55.3% 0.159 18.5);

Tailwind

colors: {
  custom: {
    50: '#d77c7e',
    500: '#bd414d',
    950: '#000000',
  },
}

SCSS

$custom: #bd414d;
$custom-light: #d77c7e;
$custom-dark: #000000;

JSON

{
  "hex": "#bd414d",
  "rgb": {
    "r": 189,
    "g": 65,
    "b": 77
  },
  "hsl": {
    "h": 354.194,
    "s": 48.819,
    "l": 49.804
  },
  "oklch": {
    "l": 0.55255,
    "c": 0.15885,
    "h": 18.5
  },
  "luminance": 0.15135
}

Semantic roles & 50–950 ramp

primary

#BD414D

secondary

#91C9C4

accent

#D8CB4F

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A0A

muted

#847C7C

Preview Lab

Preview with #BD414D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →