#BD413B#BD413B

#BD413B is a mid, vivid red. Relative luminance 0.149; OKLCH L 54.9% C 0.161 H 26.5°. Best body text is #FFFFFF at 5.27:1 contrast (WCAG AA passes).

Color values

HEX	#BD413B
RGB	rgb(189, 65, 59)
HSL	hsl(3, 52%, 49%)
HSV	hsv(3, 69%, 74%)
CMYK	cmyk(0%, 65.6%, 68.8%, 25.9%)
CIE-LAB	lab(45.52, 49.39, 30.95)
CIE-LCH	lch(45.52, 58.28, 32.08°)
OKLab	oklab(54.93% 0.1437 0.0718)
OKLCH	oklch(54.93% 0.161 26.5)
XYZ	xyz(23.6685, 14.9185, 5.7701)
Luminance	0.1492 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD413B #3BB7BD

analogous

#BD3B76 #BD413B #BD823B

triadic

#BD413B #3BBD41 #413BBD

tetradic

#BD413B #76BD3B #3BB7BD #823BBD

square

#BD413B #76BD3B #3BB7BD #823BBD

split-complementary

#BD413B #3BBD82 #3B76BD

monochromatic

#60211E #8E312C #BD413B #CF6B66 #DE9895

Accessibility & contrast

On white

5.27

#BD413B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.98

#BD413B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD413B

5.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD413B	#FFFFFF	#000000	##FFFFFF
##BD413B	1.00	5.27	3.98	5.27
#FFFFFF	5.27	1.00	21.00	1.00
#000000	3.98	21.00	1.00	21.00
##FFFFFF	5.27	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#635B39

Deuteranopia (green-blind)

#827637

Tritanopia (blue-blind)

#CF2241

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #bd413b;
/* rgb */ color: rgb(189, 65, 59);
/* oklch */ color: oklch(54.9% 0.161 26.5);

Tailwind

colors: {
  custom: {
    50: '#d87c71',
    500: '#bd413b',
    950: '#000000',
  },
}

SCSS

$custom: #bd413b;
$custom-light: #d87c71;
$custom-dark: #000000;

JSON

{
  "hex": "#bd413b",
  "rgb": {
    "r": 189,
    "g": 65,
    "b": 59
  },
  "hsl": {
    "h": 2.769,
    "s": 52.419,
    "l": 48.627
  },
  "oklch": {
    "l": 0.54932,
    "c": 0.16063,
    "h": 26.5
  },
  "luminance": 0.14915
}

Semantic roles & 50–950 ramp

primary

#BD413B

secondary

#8BC6C9

accent

#D5DC4C

background

#FEF7F6

surface

#FCEEEC

border

#D5C9C7

text

#160A07

muted

#847C7A

Preview Lab

Preview with #BD413B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →