#BD412A#BD412A

#BD412A is a mid, vivid red. Relative luminance 0.148; OKLCH L 54.7% C 0.164 H 32.7°. Best body text is #FFFFFF at 5.31:1 contrast (WCAG AA passes).

Color values

HEX	#BD412A
RGB	rgb(189, 65, 42)
HSL	hsl(9, 64%, 45%)
HSV	hsv(9, 78%, 74%)
CMYK	cmyk(0%, 65.6%, 77.8%, 25.9%)
CIE-LAB	lab(45.32, 48.61, 40.28)
CIE-LCH	lch(45.32, 63.13, 39.64°)
OKLab	oklab(54.71% 0.1379 0.0884)
OKLCH	oklch(54.71% 0.164 32.7)
XYZ	xyz(23.2971, 14.7700, 3.8142)
Luminance	0.1477 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD412A #2AA6BD

analogous

#BD2A5C #BD412A #BD8B2A

triadic

#BD412A #2ABD41 #412ABD

tetradic

#BD412A #5CBD2A #2AA6BD #8B2ABD

square

#BD412A #5CBD2A #2AA6BD #8B2ABD

split-complementary

#BD412A #2ABD8B #2A5CBD

monochromatic

#591F14 #8B301F #BD412A #D7624D #E38E7F

Accessibility & contrast

On white

5.31

#BD412A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.95

#BD412A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD412A

5.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD412A	#FFFFFF	#000000	##FFFFFF
##BD412A	1.00	5.31	3.95	5.31
#FFFFFF	5.31	1.00	21.00	1.00
#000000	3.95	21.00	1.00	21.00
##FFFFFF	5.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#645A27

Deuteranopia (green-blind)

#837525

Tritanopia (blue-blind)

#D01E3D

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd412a;
/* rgb */ color: rgb(189, 65, 42);
/* oklch */ color: oklch(54.7% 0.164 32.7);

Tailwind

colors: {
  custom: {
    50: '#d97c65',
    500: '#bd412a',
    950: '#000000',
  },
}

SCSS

$custom: #bd412a;
$custom-light: #d97c65;
$custom-dark: #000000;

JSON

{
  "hex": "#bd412a",
  "rgb": {
    "r": 189,
    "g": 65,
    "b": 42
  },
  "hsl": {
    "h": 9.388,
    "s": 63.636,
    "l": 45.294
  },
  "oklch": {
    "l": 0.54713,
    "c": 0.16379,
    "h": 32.7
  },
  "luminance": 0.14767
}

Semantic roles & 50–950 ramp

primary

#BD412A

secondary

#78BECB

accent

#CDE741

background

#FEF7F6

surface

#FDEEEB

border

#D5C9C6

text

#160A06

muted

#847C7A

Preview Lab

Preview with #BD412A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →