#BD40DF#BD40DF

#BD40DF is a mid, highly saturated purple. Relative luminance 0.198; OKLCH L 61.4% C 0.241 H 318.1°. Best body text is #000000 at 4.96:1 contrast (WCAG AA passes).

Color values

HEX	#BD40DF
RGB	rgb(189, 64, 223)
HSL	hsl(287, 71%, 56%)
HSV	hsv(287, 71%, 87%)
CMYK	cmyk(15.2%, 71.3%, 0%, 12.5%)
CIE-LAB	lab(51.63, 70.73, -57.42)
CIE-LCH	lch(51.63, 91.10, 320.93°)
OKLab	oklab(61.41% 0.1795 -0.1612)
OKLCH	oklch(61.41% 0.241 318.1)
XYZ	xyz(36.1371, 19.8149, 71.7189)
Luminance	0.1981 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD40DF #62DF40

analogous

#6E40DF #BD40DF #DF40B2

triadic

#BD40DF #DFBD40 #40DFBD

tetradic

#BD40DF #DF6E40 #62DF40 #40B2DF

square

#BD40DF #DF6E40 #62DF40 #40B2DF

split-complementary

#BD40DF #B2DF40 #40DF6E

monochromatic

#74188D #9F20C1 #BD40DF #CF74E8 #E1A9F1

Accessibility & contrast

On white

4.23

#BD40DF on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.96

#BD40DF on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD40DF

4.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD40DF	#FFFFFF	#000000	##000000
##BD40DF	1.00	4.23	4.96	4.96
#FFFFFF	4.23	1.00	21.00	21.00
#000000	4.96	21.00	1.00	1.00
##000000	4.96	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#0073E3

Deuteranopia (green-blind)

#477FDB

Tritanopia (blue-blind)

#BC608C

Achromatopsia (no color)

#7B7B7B

Design tokens & code

CSS

--color: #bd40df;
/* rgb */ color: rgb(189, 64, 223);
/* oklch */ color: oklch(61.4% 0.241 318.1);

Tailwind

colors: {
  custom: {
    50: '#d580ea',
    500: '#bd40df',
    950: '#000000',
  },
}

SCSS

$custom: #bd40df;
$custom-light: #d580ea;
$custom-dark: #000000;

JSON

{
  "hex": "#bd40df",
  "rgb": {
    "r": 189,
    "g": 64,
    "b": 223
  },
  "hsl": {
    "h": 287.17,
    "s": 71.3,
    "l": 56.275
  },
  "oklch": {
    "l": 0.61414,
    "c": 0.24128,
    "h": 318.1
  },
  "luminance": 0.19813
}

Semantic roles & 50–950 ramp

primary

#BD40DF

secondary

#ABDE9D

accent

#EE3A60

background

#FDF8FE

surface

#FBEFFD

border

#D4CAD5

text

#150B16

muted

#837C84

Preview Lab

Preview with #BD40DF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →