#BD40CF#BD40CF

#BD40CF is a mid, highly saturated purple. Relative luminance 0.190; OKLCH L 60.4% C 0.228 H 322.4°. Best body text is #000000 at 4.80:1 contrast (WCAG AA passes).

Color values

HEX	#BD40CF
RGB	rgb(189, 64, 207)
HSL	hsl(292, 60%, 53%)
HSV	hsv(292, 69%, 81%)
CMYK	cmyk(8.7%, 69.1%, 0%, 18.8%)
CIE-LAB	lab(50.68, 67.81, -49.81)
CIE-LCH	lch(50.68, 84.14, 323.70°)
OKLab	oklab(60.43% 0.1804 -0.139)
OKLCH	oklch(60.43% 0.228 322.4)
XYZ	xyz(34.0810, 18.9925, 60.8902)
Luminance	0.1899 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD40CF #52CF40

analogous

#7640CF #BD40CF #CF4099

triadic

#BD40CF #CFBD40 #40CFBD

tetradic

#BD40CF #CF7640 #52CF40 #4099CF

square

#BD40CF #CF7640 #52CF40 #4099CF

split-complementary

#BD40CF #99CF40 #40CF76

monochromatic

#6C1E77 #982AA8 #BD40CF #CE71DB #DFA2E8

Accessibility & contrast

On white

4.38

#BD40CF on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.80

#BD40CF on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD40CF

4.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD40CF	#FFFFFF	#000000	##000000
##BD40CF	1.00	4.38	4.80	4.80
#FFFFFF	4.38	1.00	21.00	21.00
#000000	4.80	21.00	1.00	1.00
##000000	4.80	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#0C6FD3

Deuteranopia (green-blind)

#547DCC

Tritanopia (blue-blind)

#BF5983

Achromatopsia (no color)

#797979

Design tokens & code

CSS

--color: #bd40cf;
/* rgb */ color: rgb(189, 64, 207);
/* oklch */ color: oklch(60.4% 0.228 322.4);

Tailwind

colors: {
  custom: {
    50: '#d57fde',
    500: '#bd40cf',
    950: '#000000',
  },
}

SCSS

$custom: #bd40cf;
$custom-light: #d57fde;
$custom-dark: #000000;

JSON

{
  "hex": "#bd40cf",
  "rgb": {
    "r": 189,
    "g": 64,
    "b": 207
  },
  "hsl": {
    "h": 292.448,
    "s": 59.833,
    "l": 53.137
  },
  "oklch": {
    "l": 0.60432,
    "c": 0.22776,
    "h": 322.4
  },
  "luminance": 0.18991
}

Semantic roles & 50–950 ramp

primary

#BD40CF

secondary

#9ED497

accent

#E34559

background

#FDF8FD

surface

#FBEFFB

border

#D4CAD4

text

#150B15

muted

#837C83

Preview Lab

Preview with #BD40CF

Body copy rendered with the generated semantic roles for this colour.

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