#BD40CA#BD40CA

#BD40CA is a mid, highly saturated purple. Relative luminance 0.188; OKLCH L 60.1% C 0.224 H 323.8°. Best body text is #000000 at 4.75:1 contrast (WCAG AA passes).

Color values

HEX	#BD40CA
RGB	rgb(189, 64, 202)
HSL	hsl(294, 57%, 52%)
HSV	hsv(294, 68%, 79%)
CMYK	cmyk(6.4%, 68.3%, 0%, 20.8%)
CIE-LAB	lab(50.40, 66.93, -47.39)
CIE-LCH	lch(50.40, 82.01, 324.70°)
OKLab	oklab(60.14% 0.1805 -0.132)
OKLCH	oklch(60.14% 0.224 323.8)
XYZ	xyz(33.4794, 18.7519, 57.7217)
Luminance	0.1875 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD40CA #4DCA40

analogous

#7840CA #BD40CA #CA4092

triadic

#BD40CA #CABD40 #40CABD

tetradic

#BD40CA #CA7840 #4DCA40 #4092CA

square

#BD40CA #CA7840 #4DCA40 #4092CA

split-complementary

#BD40CA #92CA40 #40CA78

monochromatic

#691F70 #952CA0 #BD40CA #CE70D7 #DEA0E5

Accessibility & contrast

On white

4.42

#BD40CA on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.75

#BD40CA on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD40CA

4.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD40CA	#FFFFFF	#000000	##000000
##BD40CA	1.00	4.42	4.75	4.75
#FFFFFF	4.42	1.00	21.00	21.00
#000000	4.75	21.00	1.00	1.00
##000000	4.75	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#1A6ECE

Deuteranopia (green-blind)

#577DC7

Tritanopia (blue-blind)

#C05780

Achromatopsia (no color)

#787878

Design tokens & code

CSS

--color: #bd40ca;
/* rgb */ color: rgb(189, 64, 202);
/* oklch */ color: oklch(60.1% 0.224 323.8);

Tailwind

colors: {
  custom: {
    50: '#d57fdb',
    500: '#bd40ca',
    950: '#000000',
  },
}

SCSS

$custom: #bd40ca;
$custom-light: #d57fdb;
$custom-dark: #000000;

JSON

{
  "hex": "#bd40ca",
  "rgb": {
    "r": 189,
    "g": 64,
    "b": 202
  },
  "hsl": {
    "h": 294.348,
    "s": 56.557,
    "l": 52.157
  },
  "oklch": {
    "l": 0.60138,
    "c": 0.2236,
    "h": 323.8
  },
  "luminance": 0.1875
}

Semantic roles & 50–950 ramp

primary

#BD40CA

secondary

#9AD195

accent

#E04856

background

#FDF8FD

surface

#FBEFFB

border

#D4CAD4

text

#150B15

muted

#837C83

Preview Lab

Preview with #BD40CA

Body copy rendered with the generated semantic roles for this colour.

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