#BD40C2#BD40C2

#BD40C2 is a mid, highly saturated purple. Relative luminance 0.184; OKLCH L 59.7% C 0.217 H 326.3°. Best body text is #000000 at 4.68:1 contrast (WCAG AA passes).

Color values

HEX	#BD40C2
RGB	rgb(189, 64, 194)
HSL	hsl(298, 52%, 51%)
HSV	hsv(298, 67%, 76%)
CMYK	cmyk(2.6%, 67%, 0%, 23.9%)
CIE-LAB	lab(49.96, 65.54, -43.47)
CIE-LCH	lch(49.96, 78.65, 326.45°)
OKLab	oklab(59.68% 0.1805 -0.1205)
OKLCH	oklch(59.68% 0.217 326.3)
XYZ	xyz(32.5566, 18.3828, 52.8619)
Luminance	0.1838 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD40C2 #45C240

analogous

#7C40C2 #BD40C2 #C24086

triadic

#BD40C2 #C2BD40 #40C2BD

tetradic

#BD40C2 #C27C40 #45C240 #4086C2

square

#BD40C2 #C27C40 #45C240 #4086C2

split-complementary

#BD40C2 #86C240 #40C27C

monochromatic

#642167 #913095 #BD40C2 #CD6ED1 #DD9DE0

Accessibility & contrast

On white

4.49

#BD40C2 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.68

#BD40C2 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD40C2

4.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD40C2	#FFFFFF	#000000	##000000
##BD40C2	1.00	4.49	4.68	4.68
#FFFFFF	4.49	1.00	21.00	21.00
#000000	4.68	21.00	1.00	1.00
##000000	4.68	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#286DC6

Deuteranopia (green-blind)

#5C7CBF

Tritanopia (blue-blind)

#C2537C

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #bd40c2;
/* rgb */ color: rgb(189, 64, 194);
/* oklch */ color: oklch(59.7% 0.217 326.3);

Tailwind

colors: {
  custom: {
    50: '#d47fd5',
    500: '#bd40c2',
    950: '#000000',
  },
}

SCSS

$custom: #bd40c2;
$custom-light: #d47fd5;
$custom-dark: #000000;

JSON

{
  "hex": "#bd40c2",
  "rgb": {
    "r": 189,
    "g": 64,
    "b": 194
  },
  "hsl": {
    "h": 297.692,
    "s": 51.587,
    "l": 50.588
  },
  "oklch": {
    "l": 0.59681,
    "c": 0.21704,
    "h": 326.3
  },
  "luminance": 0.18381
}

Semantic roles & 50–950 ramp

primary

#BD40C2

secondary

#94CC92

accent

#DB4D52

background

#FDF8FD

surface

#FBEFFA

border

#D4CAD3

text

#150B14

muted

#837C83

Preview Lab

Preview with #BD40C2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →