#BD40C0#BD40C0

#BD40C0 is a mid, highly saturated purple. Relative luminance 0.183; OKLCH L 59.6% C 0.215 H 326.9°. Best body text is #000000 at 4.66:1 contrast (WCAG AA passes).

Color values

HEX	#BD40C0
RGB	rgb(189, 64, 192)
HSL	hsl(299, 50%, 50%)
HSV	hsv(299, 67%, 75%)
CMYK	cmyk(1.6%, 66.7%, 0%, 24.7%)
CIE-LAB	lab(49.85, 65.20, -42.48)
CIE-LCH	lch(49.85, 77.82, 326.91°)
OKLab	oklab(59.57% 0.1804 -0.1177)
OKLCH	oklch(59.57% 0.215 326.9)
XYZ	xyz(32.3335, 18.2935, 51.6869)
Luminance	0.1829 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD40C0 #43C040

analogous

#7D40C0 #BD40C0 #C04083

triadic

#BD40C0 #C0BD40 #40C0BD

tetradic

#BD40C0 #C07D40 #43C040 #4083C0

square

#BD40C0 #C07D40 #43C040 #4083C0

split-complementary

#BD40C0 #83C040 #40C07D

monochromatic

#632164 #903092 #BD40C0 #CD6ECF #DD9CDE

Accessibility & contrast

On white

4.51

#BD40C0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.66

#BD40C0 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BD40C0

4.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD40C0	#FFFFFF	#000000	##000000
##BD40C0	1.00	4.51	4.66	4.66
#FFFFFF	4.51	1.00	21.00	21.00
#000000	4.66	21.00	1.00	1.00
##000000	4.66	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#2A6CC4

Deuteranopia (green-blind)

#5E7CBD

Tritanopia (blue-blind)

#C2537B

Achromatopsia (no color)

#777777

Design tokens & code

CSS

--color: #bd40c0;
/* rgb */ color: rgb(189, 64, 192);
/* oklch */ color: oklch(59.6% 0.215 326.9);

Tailwind

colors: {
  custom: {
    50: '#d47fd3',
    500: '#bd40c0',
    950: '#000000',
  },
}

SCSS

$custom: #bd40c0;
$custom-light: #d47fd3;
$custom-dark: #000000;

JSON

{
  "hex": "#bd40c0",
  "rgb": {
    "r": 189,
    "g": 64,
    "b": 192
  },
  "hsl": {
    "h": 298.594,
    "s": 50.394,
    "l": 50.196
  },
  "oklch": {
    "l": 0.5957,
    "c": 0.21542,
    "h": 326.9
  },
  "luminance": 0.18291
}

Semantic roles & 50–950 ramp

primary

#BD40C0

secondary

#93CB91

accent

#DA4E51

background

#FDF8FD

surface

#FBEFFA

border

#D4CAD3

text

#150B14

muted

#837C83

Preview Lab

Preview with #BD40C0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →