#BD4097#BD4097

#BD4097 is a mid, vivid pink. Relative luminance 0.167; OKLCH L 57.5% C 0.185 H 341.9°. Best body text is #FFFFFF at 4.83:1 contrast (WCAG AA passes).

Color values

HEX	#BD4097
RGB	rgb(189, 64, 151)
HSL	hsl(318, 49%, 50%)
HSV	hsv(318, 66%, 74%)
CMYK	cmyk(0%, 66.1%, 20.1%, 25.9%)
CIE-LAB	lab(47.91, 58.83, -21.39)
CIE-LCH	lch(47.91, 62.59, 340.02°)
OKLab	oklab(57.53% 0.1759 -0.0573)
OKLCH	oklch(57.53% 0.185 341.9)
XYZ	xyz(28.4064, 16.7227, 31.0039)
Luminance	0.1672 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4097 #40BD66

analogous

#A540BD #BD4097 #BD4059

triadic

#BD4097 #97BD40 #4097BD

tetradic

#BD4097 #BDA540 #40BD66 #4059BD

square

#BD4097 #BDA540 #40BD66 #4059BD

split-complementary

#BD4097 #59BD40 #40BDA5

monochromatic

#62214E #8F3172 #BD4097 #CD6DB0 #DD9AC9

Accessibility & contrast

On white

4.83

#BD4097 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.34

#BD4097 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4097

4.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4097	#FFFFFF	#000000	##FFFFFF
##BD4097	1.00	4.83	4.34	4.83
#FFFFFF	4.83	1.00	21.00	1.00
#000000	4.34	21.00	1.00	21.00
##FFFFFF	4.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4A659A

Deuteranopia (green-blind)

#707994

Tritanopia (blue-blind)

#C84166

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd4097;
/* rgb */ color: rgb(189, 64, 151);
/* oklch */ color: oklch(57.5% 0.185 341.9);

Tailwind

colors: {
  custom: {
    50: '#d47eb5',
    500: '#bd4097',
    950: '#000000',
  },
}

SCSS

$custom: #bd4097;
$custom-light: #d47eb5;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4097",
  "rgb": {
    "r": 189,
    "g": 64,
    "b": 151
  },
  "hsl": {
    "h": 318.24,
    "s": 49.407,
    "l": 49.608
  },
  "oklch": {
    "l": 0.57528,
    "c": 0.18502,
    "h": 341.9
  },
  "luminance": 0.1672
}

Semantic roles & 50–950 ramp

primary

#BD4097

secondary

#90C9A1

accent

#D9794F

background

#FDF8FB

surface

#FBEFF6

border

#D4CAD0

text

#150A11

muted

#837C80

Preview Lab

Preview with #BD4097

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →