#BD4094#BD4094

#BD4094 is a mid, vivid pink. Relative luminance 0.166; OKLCH L 57.4% C 0.183 H 343.2°. Best body text is #FFFFFF at 4.86:1 contrast (WCAG AA passes).

Color values

HEX	#BD4094
RGB	rgb(189, 64, 148)
HSL	hsl(320, 49%, 50%)
HSV	hsv(320, 66%, 74%)
CMYK	cmyk(0%, 66.1%, 21.7%, 25.9%)
CIE-LAB	lab(47.79, 58.41, -19.78)
CIE-LCH	lch(47.79, 61.67, 341.29°)
OKLab	oklab(57.4% 0.1753 -0.0528)
OKLCH	oklch(57.4% 0.183 343.2)
XYZ	xyz(28.1659, 16.6265, 29.7371)
Luminance	0.1662 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4094 #40BD69

analogous

#A840BD #BD4094 #BD4056

triadic

#BD4094 #94BD40 #4094BD

tetradic

#BD4094 #BDA840 #40BD69 #4056BD

square

#BD4094 #BDA840 #40BD69 #4056BD

split-complementary

#BD4094 #56BD40 #40BDA8

monochromatic

#62214C #8F3170 #BD4094 #CD6DAE #DD9AC7

Accessibility & contrast

On white

4.86

#BD4094 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.32

#BD4094 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4094

4.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4094	#FFFFFF	#000000	##FFFFFF
##BD4094	1.00	4.86	4.32	4.86
#FFFFFF	4.86	1.00	21.00	1.00
#000000	4.32	21.00	1.00	21.00
##FFFFFF	4.86	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B6496

Deuteranopia (green-blind)

#707991

Tritanopia (blue-blind)

#C94064

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd4094;
/* rgb */ color: rgb(189, 64, 148);
/* oklch */ color: oklch(57.4% 0.183 343.2);

Tailwind

colors: {
  custom: {
    50: '#d47eb3',
    500: '#bd4094',
    950: '#000000',
  },
}

SCSS

$custom: #bd4094;
$custom-light: #d47eb3;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4094",
  "rgb": {
    "r": 189,
    "g": 64,
    "b": 148
  },
  "hsl": {
    "h": 319.68,
    "s": 49.407,
    "l": 49.608
  },
  "oklch": {
    "l": 0.57398,
    "c": 0.18309,
    "h": 343.2
  },
  "luminance": 0.16624
}

Semantic roles & 50–950 ramp

primary

#BD4094

secondary

#90C9A3

accent

#D97C4F

background

#FDF8FB

surface

#FBEFF6

border

#D4CAD0

text

#150A11

muted

#837C80

Preview Lab

Preview with #BD4094

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →