#BD4036#BD4036

#BD4036 is a mid, vivid red. Relative luminance 0.148; OKLCH L 54.7% C 0.162 H 28.2°. Best body text is #FFFFFF at 5.32:1 contrast (WCAG AA passes).

Color values

HEX	#BD4036
RGB	rgb(189, 64, 54)
HSL	hsl(4, 56%, 48%)
HSV	hsv(4, 71%, 74%)
CMYK	cmyk(0%, 66.1%, 71.4%, 25.9%)
CIE-LAB	lab(45.30, 49.55, 33.59)
CIE-LCH	lch(45.30, 59.86, 34.13°)
OKLab	oklab(54.74% 0.1432 0.0767)
OKLCH	oklch(54.74% 0.162 28.2)
XYZ	xyz(23.4880, 14.7553, 5.1006)
Luminance	0.1475 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4036 #36B3BD

analogous

#BD3670 #BD4036 #BD8336

triadic

#BD4036 #36BD40 #4036BD

tetradic

#BD4036 #70BD36 #36B3BD #8336BD

square

#BD4036 #70BD36 #36B3BD #8336BD

split-complementary

#BD4036 #36BD83 #3670BD

monochromatic

#5E201B #8D3028 #BD4036 #D1675F #DF948F

Accessibility & contrast

On white

5.32

#BD4036 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.95

#BD4036 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4036

5.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4036	#FFFFFF	#000000	##FFFFFF
##BD4036	1.00	5.32	3.95	5.32
#FFFFFF	5.32	1.00	21.00	1.00
#000000	3.95	21.00	1.00	21.00
##FFFFFF	5.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#635A34

Deuteranopia (green-blind)

#827532

Tritanopia (blue-blind)

#D01E3F

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd4036;
/* rgb */ color: rgb(189, 64, 54);
/* oklch */ color: oklch(54.7% 0.162 28.2);

Tailwind

colors: {
  custom: {
    50: '#d97b6d',
    500: '#bd4036',
    950: '#000000',
  },
}

SCSS

$custom: #bd4036;
$custom-light: #d97b6d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4036",
  "rgb": {
    "r": 189,
    "g": 64,
    "b": 54
  },
  "hsl": {
    "h": 4.444,
    "s": 55.556,
    "l": 47.647
  },
  "oklch": {
    "l": 0.54741,
    "c": 0.16246,
    "h": 28.2
  },
  "luminance": 0.14752
}

Semantic roles & 50–950 ramp

primary

#BD4036

secondary

#85C4C9

accent

#D4DF49

background

#FEF7F6

surface

#FCEEEB

border

#D5C9C6

text

#160A07

muted

#847C7A

Preview Lab

Preview with #BD4036

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →