#BD4035#BD4035

#BD4035 is a mid, vivid red. Relative luminance 0.147; OKLCH L 54.7% C 0.163 H 28.6°. Best body text is #FFFFFF at 5.32:1 contrast (WCAG AA passes).

Color values

HEX	#BD4035
RGB	rgb(189, 64, 53)
HSL	hsl(5, 56%, 47%)
HSV	hsv(5, 72%, 74%)
CMYK	cmyk(0%, 66.1%, 72%, 25.9%)
CIE-LAB	lab(45.28, 49.51, 34.15)
CIE-LCH	lch(45.28, 60.14, 34.60°)
OKLab	oklab(54.73% 0.1429 0.0777)
OKLCH	oklch(54.73% 0.163 28.6)
XYZ	xyz(23.4648, 14.7460, 4.9782)
Luminance	0.1474 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD4035 #35B2BD

analogous

#BD356E #BD4035 #BD8435

triadic

#BD4035 #35BD40 #4035BD

tetradic

#BD4035 #6EBD35 #35B2BD #8435BD

square

#BD4035 #6EBD35 #35B2BD #8435BD

split-complementary

#BD4035 #35BD84 #356EBD

monochromatic

#5D201A #8D3028 #BD4035 #D2675D #DF948D

Accessibility & contrast

On white

5.32

#BD4035 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.95

#BD4035 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD4035

5.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD4035	#FFFFFF	#000000	##FFFFFF
##BD4035	1.00	5.32	3.95	5.32
#FFFFFF	5.32	1.00	21.00	1.00
#000000	3.95	21.00	1.00	21.00
##FFFFFF	5.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#635A33

Deuteranopia (green-blind)

#827531

Tritanopia (blue-blind)

#D01E3E

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd4035;
/* rgb */ color: rgb(189, 64, 53);
/* oklch */ color: oklch(54.7% 0.163 28.6);

Tailwind

colors: {
  custom: {
    50: '#d97b6d',
    500: '#bd4035',
    950: '#000000',
  },
}

SCSS

$custom: #bd4035;
$custom-light: #d97b6d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd4035",
  "rgb": {
    "r": 189,
    "g": 64,
    "b": 53
  },
  "hsl": {
    "h": 4.853,
    "s": 56.198,
    "l": 47.451
  },
  "oklch": {
    "l": 0.54728,
    "c": 0.16264,
    "h": 28.6
  },
  "luminance": 0.14743
}

Semantic roles & 50–950 ramp

primary

#BD4035

secondary

#84C4CA

accent

#D3DF48

background

#FEF7F6

surface

#FDEEEB

border

#D5C9C6

text

#160A07

muted

#847C7A

Preview Lab

Preview with #BD4035

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →