#BD3F4A#BD3F4A

#BD3F4A is a mid, vivid red. Relative luminance 0.149; OKLCH L 55.0% C 0.161 H 19.3°. Best body text is #FFFFFF at 5.28:1 contrast (WCAG AA passes).

Color values

HEX	#BD3F4A
RGB	rgb(189, 63, 74)
HSL	hsl(355, 50%, 49%)
HSV	hsv(355, 67%, 74%)
CMYK	cmyk(0%, 66.7%, 60.8%, 25.9%)
CIE-LAB	lab(45.46, 51.13, 21.90)
CIE-LCH	lch(45.46, 55.63, 23.19°)
OKLab	oklab(54.96% 0.1522 0.0532)
OKLCH	oklch(54.96% 0.161 19.3)
XYZ	xyz(24.0021, 14.8715, 8.0838)
Luminance	0.1487 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3F4A #3FBDB2

analogous

#BD3F89 #BD3F4A #BD733F

triadic

#BD3F4A #4ABD3F #3F4ABD

tetradic

#BD3F4A #89BD3F #3FBDB2 #733FBD

square

#BD3F4A #89BD3F #3FBDB2 #733FBD

split-complementary

#BD3F4A #3FBD73 #3F89BD

monochromatic

#612026 #8F3038 #BD3F4A #CE6B74 #DD999F

Accessibility & contrast

On white

5.28

#BD3F4A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.97

#BD3F4A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3F4A

5.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3F4A	#FFFFFF	#000000	##FFFFFF
##BD3F4A	1.00	5.28	3.97	5.28
#FFFFFF	5.28	1.00	21.00	1.00
#000000	3.97	21.00	1.00	21.00
##FFFFFF	5.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#605B4A

Deuteranopia (green-blind)

#807547

Tritanopia (blue-blind)

#CF2344

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #bd3f4a;
/* rgb */ color: rgb(189, 63, 74);
/* oklch */ color: oklch(55.0% 0.161 19.3);

Tailwind

colors: {
  custom: {
    50: '#d77b7c',
    500: '#bd3f4a',
    950: '#000000',
  },
}

SCSS

$custom: #bd3f4a;
$custom-light: #d77b7c;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3f4a",
  "rgb": {
    "r": 189,
    "g": 63,
    "b": 74
  },
  "hsl": {
    "h": 354.762,
    "s": 50,
    "l": 49.412
  },
  "oklch": {
    "l": 0.54963,
    "c": 0.16117,
    "h": 19.3
  },
  "luminance": 0.14868
}

Semantic roles & 50–950 ramp

primary

#BD3F4A

secondary

#8FC9C4

accent

#DACD4E

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A09

muted

#847C7B

Preview Lab

Preview with #BD3F4A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →