#BD3F41#BD3F41

#BD3F41 is a mid, vivid red. Relative luminance 0.148; OKLCH L 54.8% C 0.162 H 23.3°. Best body text is #FFFFFF at 5.32:1 contrast (WCAG AA passes).

Color values

HEX	#BD3F41
RGB	rgb(189, 63, 65)
HSL	hsl(359, 50%, 49%)
HSV	hsv(359, 67%, 74%)
CMYK	cmyk(0%, 66.7%, 65.6%, 25.9%)
CIE-LAB	lab(45.30, 50.56, 27.13)
CIE-LCH	lch(45.30, 57.38, 28.22°)
OKLab	oklab(54.8% 0.1486 0.0641)
OKLCH	oklch(54.8% 0.162 23.3)
XYZ	xyz(23.7203, 14.7588, 6.5997)
Luminance	0.1475 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3F41 #3FBDBB

analogous

#BD3F80 #BD3F41 #BD7C3F

triadic

#BD3F41 #41BD3F #3F41BD

tetradic

#BD3F41 #80BD3F #3FBDBB #7C3FBD

square

#BD3F41 #80BD3F #3FBDBB #7C3FBD

split-complementary

#BD3F41 #3FBD7C #3F80BD

monochromatic

#612021 #8F3031 #BD3F41 #CE6B6D #DD999A

Accessibility & contrast

On white

5.32

#BD3F41 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.95

#BD3F41 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3F41

5.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3F41	#FFFFFF	#000000	##FFFFFF
##BD3F41	1.00	5.32	3.95	5.32
#FFFFFF	5.32	1.00	21.00	1.00
#000000	3.95	21.00	1.00	21.00
##FFFFFF	5.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#615A40

Deuteranopia (green-blind)

#80753D

Tritanopia (blue-blind)

#CF2041

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3f41;
/* rgb */ color: rgb(189, 63, 65);
/* oklch */ color: oklch(54.8% 0.162 23.3);

Tailwind

colors: {
  custom: {
    50: '#d87b75',
    500: '#bd3f41',
    950: '#000000',
  },
}

SCSS

$custom: #bd3f41;
$custom-light: #d87b75;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3f41",
  "rgb": {
    "r": 189,
    "g": 63,
    "b": 65
  },
  "hsl": {
    "h": 359.048,
    "s": 50,
    "l": 49.412
  },
  "oklch": {
    "l": 0.54796,
    "c": 0.16188,
    "h": 23.3
  },
  "luminance": 0.14755
}

Semantic roles & 50–950 ramp

primary

#BD3F41

secondary

#8FC9C8

accent

#DAD74E

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160A08

muted

#847C7B

Preview Lab

Preview with #BD3F41

Body copy rendered with the generated semantic roles for this colour.

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