#BD3F31#BD3F31

#BD3F31 is a mid, vivid red. Relative luminance 0.146; OKLCH L 54.6% C 0.164 H 29.7°. Best body text is #FFFFFF at 5.36:1 contrast (WCAG AA passes).

Color values

HEX	#BD3F31
RGB	rgb(189, 63, 49)
HSL	hsl(6, 59%, 47%)
HSV	hsv(6, 74%, 74%)
CMYK	cmyk(0%, 66.7%, 74.1%, 25.9%)
CIE-LAB	lab(45.08, 49.74, 36.19)
CIE-LCH	lch(45.08, 61.51, 36.04°)
OKLab	oklab(54.56% 0.1428 0.0813)
OKLCH	oklch(54.56% 0.164 29.7)
XYZ	xyz(23.3207, 14.5990, 4.4950)
Luminance	0.1460 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3F31 #31AFBD

analogous

#BD3169 #BD3F31 #BD8531

triadic

#BD3F31 #31BD3F #3F31BD

tetradic

#BD3F31 #69BD31 #31AFBD #8531BD

square

#BD3F31 #69BD31 #31AFBD #8531BD

split-complementary

#BD3F31 #31BD85 #3169BD

monochromatic

#5C1F18 #8C2F24 #BD3F31 #D46458 #E09188

Accessibility & contrast

On white

5.36

#BD3F31 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.92

#BD3F31 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3F31

5.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3F31	#FFFFFF	#000000	##FFFFFF
##BD3F31	1.00	5.36	3.92	5.36
#FFFFFF	5.36	1.00	21.00	1.00
#000000	3.92	21.00	1.00	21.00
##FFFFFF	5.36	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#63592F

Deuteranopia (green-blind)

#82752D

Tritanopia (blue-blind)

#D01B3D

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3f31;
/* rgb */ color: rgb(189, 63, 49);
/* oklch */ color: oklch(54.6% 0.164 29.7);

Tailwind

colors: {
  custom: {
    50: '#d97b6a',
    500: '#bd3f31',
    950: '#000000',
  },
}

SCSS

$custom: #bd3f31;
$custom-light: #d97b6a;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3f31",
  "rgb": {
    "r": 189,
    "g": 63,
    "b": 49
  },
  "hsl": {
    "h": 6,
    "s": 58.824,
    "l": 46.667
  },
  "oklch": {
    "l": 0.54558,
    "c": 0.16432,
    "h": 29.7
  },
  "luminance": 0.14596
}

Semantic roles & 50–950 ramp

primary

#BD3F31

secondary

#80C3CA

accent

#D2E246

background

#FEF7F6

surface

#FDEEEB

border

#D5C9C6

text

#160A06

muted

#847C7A

Preview Lab

Preview with #BD3F31

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →