#BD3E51#BD3E51

#BD3E51 is a mid, vivid red. Relative luminance 0.149; OKLCH L 55.0% C 0.162 H 15.6°. Best body text is #FFFFFF at 5.29:1 contrast (WCAG AA passes).

Color values

HEX	#BD3E51
RGB	rgb(189, 62, 81)
HSL	hsl(351, 51%, 49%)
HSV	hsv(351, 67%, 74%)
CMYK	cmyk(0%, 67.2%, 57.1%, 25.9%)
CIE-LAB	lab(45.44, 52.04, 17.62)
CIE-LCH	lch(45.44, 54.95, 18.70°)
OKLab	oklab(55% 0.1562 0.0436)
OKLCH	oklch(55% 0.162 15.6)
XYZ	xyz(24.1963, 14.8614, 9.3774)
Luminance	0.1486 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3E51 #3EBDAA

analogous

#BD3E91 #BD3E51 #BD6B3E

triadic

#BD3E51 #51BD3E #3E51BD

tetradic

#BD3E51 #91BD3E #3EBDAA #6B3EBD

square

#BD3E51 #91BD3E #3EBDAA #6B3EBD

split-complementary

#BD3E51 #3EBD6B #3E91BD

monochromatic

#61202A #8F2F3D #BD3E51 #CE6A79 #DD98A2

Accessibility & contrast

On white

5.29

#BD3E51 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.97

#BD3E51 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3E51

5.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3E51	#FFFFFF	#000000	##FFFFFF
##BD3E51	1.00	5.29	3.97	5.29
#FFFFFF	5.29	1.00	21.00	1.00
#000000	3.97	21.00	1.00	21.00
##FFFFFF	5.29	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5E5B51

Deuteranopia (green-blind)

#7E754E

Tritanopia (blue-blind)

#CE2346

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #bd3e51;
/* rgb */ color: rgb(189, 62, 81);
/* oklch */ color: oklch(55.0% 0.162 15.6);

Tailwind

colors: {
  custom: {
    50: '#d77b81',
    500: '#bd3e51',
    950: '#000000',
  },
}

SCSS

$custom: #bd3e51;
$custom-light: #d77b81;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3e51",
  "rgb": {
    "r": 189,
    "g": 62,
    "b": 81
  },
  "hsl": {
    "h": 351.024,
    "s": 50.598,
    "l": 49.216
  },
  "oklch": {
    "l": 0.54997,
    "c": 0.16222,
    "h": 15.6
  },
  "luminance": 0.14858
}

Semantic roles & 50–950 ramp

primary

#BD3E51

secondary

#8EC9C0

accent

#DAC54E

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A0A

muted

#847C7C

Preview Lab

Preview with #BD3E51

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →