#BD3E4C#BD3E4C

#BD3E4C is a mid, vivid red. Relative luminance 0.148; OKLCH L 54.9% C 0.162 H 18.0°. Best body text is #FFFFFF at 5.31:1 contrast (WCAG AA passes).

Color values

HEX	#BD3E4C
RGB	rgb(189, 62, 76)
HSL	hsl(353, 51%, 49%)
HSV	hsv(353, 67%, 74%)
CMYK	cmyk(0%, 67.2%, 59.8%, 25.9%)
CIE-LAB	lab(45.34, 51.68, 20.54)
CIE-LCH	lch(45.34, 55.61, 21.67°)
OKLab	oklab(54.89% 0.1543 0.0502)
OKLCH	oklch(54.89% 0.162 18)
XYZ	xyz(24.0157, 14.7892, 8.4261)
Luminance	0.1479 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3E4C #3EBDAF

analogous

#BD3E8C #BD3E4C #BD703E

triadic

#BD3E4C #4CBD3E #3E4CBD

tetradic

#BD3E4C #8CBD3E #3EBDAF #703EBD

square

#BD3E4C #8CBD3E #3EBDAF #703EBD

split-complementary

#BD3E4C #3EBD70 #3E8CBD

monochromatic

#612027 #8F2F39 #BD3E4C #CE6A75 #DD98A0

Accessibility & contrast

On white

5.31

#BD3E4C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.96

#BD3E4C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3E4C

5.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3E4C	#FFFFFF	#000000	##FFFFFF
##BD3E4C	1.00	5.31	3.96	5.31
#FFFFFF	5.31	1.00	21.00	1.00
#000000	3.96	21.00	1.00	21.00
##FFFFFF	5.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5F5A4C

Deuteranopia (green-blind)

#7F7549

Tritanopia (blue-blind)

#CF2244

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3e4c;
/* rgb */ color: rgb(189, 62, 76);
/* oklch */ color: oklch(54.9% 0.162 18.0);

Tailwind

colors: {
  custom: {
    50: '#d77b7d',
    500: '#bd3e4c',
    950: '#000000',
  },
}

SCSS

$custom: #bd3e4c;
$custom-light: #d77b7d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3e4c",
  "rgb": {
    "r": 189,
    "g": 62,
    "b": 76
  },
  "hsl": {
    "h": 353.386,
    "s": 50.598,
    "l": 49.216
  },
  "oklch": {
    "l": 0.5489,
    "c": 0.1622,
    "h": 18
  },
  "luminance": 0.14786
}

Semantic roles & 50–950 ramp

primary

#BD3E4C

secondary

#8EC9C2

accent

#DACB4E

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A09

muted

#847C7B

Preview Lab

Preview with #BD3E4C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →