#BD3E4A#BD3E4A

#BD3E4A is a mid, vivid red. Relative luminance 0.148; OKLCH L 54.9% C 0.162 H 19.0°. Best body text is #FFFFFF at 5.31:1 contrast (WCAG AA passes).

Color values

HEX	#BD3E4A
RGB	rgb(189, 62, 74)
HSL	hsl(354, 51%, 49%)
HSV	hsv(354, 67%, 74%)
CMYK	cmyk(0%, 67.2%, 60.8%, 25.9%)
CIE-LAB	lab(45.31, 51.55, 21.71)
CIE-LCH	lch(45.31, 55.93, 22.84°)
OKLab	oklab(54.85% 0.1535 0.0527)
OKLCH	oklch(54.85% 0.162 19)
XYZ	xyz(23.9472, 14.7618, 8.0655)
Luminance	0.1476 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3E4A #3EBDB1

analogous

#BD3E8A #BD3E4A #BD723E

triadic

#BD3E4A #4ABD3E #3E4ABD

tetradic

#BD3E4A #8ABD3E #3EBDB1 #723EBD

square

#BD3E4A #8ABD3E #3EBDB1 #723EBD

split-complementary

#BD3E4A #3EBD72 #3E8ABD

monochromatic

#612026 #8F2F38 #BD3E4A #CE6A74 #DD989F

Accessibility & contrast

On white

5.31

#BD3E4A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.95

#BD3E4A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3E4A

5.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3E4A	#FFFFFF	#000000	##FFFFFF
##BD3E4A	1.00	5.31	3.95	5.31
#FFFFFF	5.31	1.00	21.00	1.00
#000000	3.95	21.00	1.00	21.00
##FFFFFF	5.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5F5A4A

Deuteranopia (green-blind)

#7F7547

Tritanopia (blue-blind)

#CF2143

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3e4a;
/* rgb */ color: rgb(189, 62, 74);
/* oklch */ color: oklch(54.9% 0.162 19.0);

Tailwind

colors: {
  custom: {
    50: '#d77b7c',
    500: '#bd3e4a',
    950: '#000000',
  },
}

SCSS

$custom: #bd3e4a;
$custom-light: #d77b7c;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3e4a",
  "rgb": {
    "r": 189,
    "g": 62,
    "b": 74
  },
  "hsl": {
    "h": 354.331,
    "s": 50.598,
    "l": 49.216
  },
  "oklch": {
    "l": 0.5485,
    "c": 0.16226,
    "h": 19
  },
  "luminance": 0.14758
}

Semantic roles & 50–950 ramp

primary

#BD3E4A

secondary

#8EC9C3

accent

#DACD4E

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#160A09

muted

#847C7B

Preview Lab

Preview with #BD3E4A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →