#BD3E41#BD3E41

#BD3E41 is a mid, vivid red. Relative luminance 0.146; OKLCH L 54.7% C 0.163 H 23.0°. Best body text is #FFFFFF at 5.34:1 contrast (WCAG AA passes).

Color values

HEX	#BD3E41
RGB	rgb(189, 62, 65)
HSL	hsl(359, 51%, 49%)
HSV	hsv(359, 67%, 74%)
CMYK	cmyk(0%, 67.2%, 65.6%, 25.9%)
CIE-LAB	lab(45.15, 50.98, 26.94)
CIE-LCH	lch(45.15, 57.66, 27.86°)
OKLab	oklab(54.68% 0.1499 0.0637)
OKLCH	oklch(54.68% 0.163 23)
XYZ	xyz(23.6654, 14.6491, 6.5814)
Luminance	0.1465 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3E41 #3EBDBA

analogous

#BD3E81 #BD3E41 #BD7B3E

triadic

#BD3E41 #41BD3E #3E41BD

tetradic

#BD3E41 #81BD3E #3EBDBA #7B3EBD

square

#BD3E41 #81BD3E #3EBDBA #7B3EBD

split-complementary

#BD3E41 #3EBD7B #3E81BD

monochromatic

#612021 #8F2F31 #BD3E41 #CE6A6C #DD989A

Accessibility & contrast

On white

5.34

#BD3E41 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.93

#BD3E41 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3E41

5.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3E41	#FFFFFF	#000000	##FFFFFF
##BD3E41	1.00	5.34	3.93	5.34
#FFFFFF	5.34	1.00	21.00	1.00
#000000	3.93	21.00	1.00	21.00
##FFFFFF	5.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#605A40

Deuteranopia (green-blind)

#80753D

Tritanopia (blue-blind)

#CF1E40

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3e41;
/* rgb */ color: rgb(189, 62, 65);
/* oklch */ color: oklch(54.7% 0.163 23.0);

Tailwind

colors: {
  custom: {
    50: '#d87b75',
    500: '#bd3e41',
    950: '#000000',
  },
}

SCSS

$custom: #bd3e41;
$custom-light: #d87b75;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3e41",
  "rgb": {
    "r": 189,
    "g": 62,
    "b": 65
  },
  "hsl": {
    "h": 358.583,
    "s": 50.598,
    "l": 49.216
  },
  "oklch": {
    "l": 0.54682,
    "c": 0.16291,
    "h": 23
  },
  "luminance": 0.14646
}

Semantic roles & 50–950 ramp

primary

#BD3E41

secondary

#8EC9C8

accent

#DAD74E

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160A08

muted

#847C7B

Preview Lab

Preview with #BD3E41

Body copy rendered with the generated semantic roles for this colour.

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