#BD3DAA#BD3DAA

#BD3DAA is a mid, highly saturated purple. Relative luminance 0.171; OKLCH L 58.1% C 0.202 H 334.4°. Best body text is #FFFFFF at 4.76:1 contrast (WCAG AA passes).

Color values

HEX	#BD3DAA
RGB	rgb(189, 61, 170)
HSL	hsl(309, 51%, 49%)
HSV	hsv(309, 68%, 74%)
CMYK	cmyk(0%, 67.7%, 10.1%, 25.9%)
CIE-LAB	lab(48.34, 62.78, -32.00)
CIE-LCH	lch(48.34, 70.47, 332.99°)
OKLab	oklab(58.12% 0.1823 -0.0874)
OKLCH	oklch(58.12% 0.202 334.4)
XYZ	xyz(29.9110, 17.0611, 39.7402)
Luminance	0.1706 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3DAA #3DBD50

analogous

#903DBD #BD3DAA #BD3D6A

triadic

#BD3DAA #AABD3D #3DAABD

tetradic

#BD3DAA #BD903D #3DBD50 #3D6ABD

square

#BD3DAA #BD903D #3DBD50 #3D6ABD

split-complementary

#BD3DAA #6ABD3D #3DBD90

monochromatic

#601F57 #8F2E80 #BD3DAA #CE69BF #DD97D3

Accessibility & contrast

On white

4.76

#BD3DAA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.41

#BD3DAA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3DAA

4.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3DAA	#FFFFFF	#000000	##FFFFFF
##BD3DAA	1.00	4.76	4.41	4.76
#FFFFFF	4.76	1.00	21.00	1.00
#000000	4.41	21.00	1.00	21.00
##FFFFFF	4.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3B67AD

Deuteranopia (green-blind)

#677AA7

Tritanopia (blue-blind)

#C6476E

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #bd3daa;
/* rgb */ color: rgb(189, 61, 170);
/* oklch */ color: oklch(58.1% 0.202 334.4);

Tailwind

colors: {
  custom: {
    50: '#d47dc3',
    500: '#bd3daa',
    950: '#000000',
  },
}

SCSS

$custom: #bd3daa;
$custom-light: #d47dc3;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3daa",
  "rgb": {
    "r": 189,
    "g": 61,
    "b": 170
  },
  "hsl": {
    "h": 308.906,
    "s": 51.2,
    "l": 49.02
  },
  "oklch": {
    "l": 0.58116,
    "c": 0.20214,
    "h": 334.4
  },
  "luminance": 0.17059
}

Semantic roles & 50–950 ramp

primary

#BD3DAA

secondary

#8DC996

accent

#DB624D

background

#FDF8FC

surface

#FBEFF8

border

#D4CAD1

text

#150A12

muted

#837C81

Preview Lab

Preview with #BD3DAA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →