#BD3DA8#BD3DA8

#BD3DA8 is a mid, highly saturated purple. Relative luminance 0.170; OKLCH L 58.0% C 0.201 H 335.1°. Best body text is #FFFFFF at 4.78:1 contrast (WCAG AA passes).

Color values

HEX	#BD3DA8
RGB	rgb(189, 61, 168)
HSL	hsl(310, 51%, 49%)
HSV	hsv(310, 68%, 74%)
CMYK	cmyk(0%, 67.7%, 11.1%, 25.9%)
CIE-LAB	lab(48.24, 62.48, -30.97)
CIE-LCH	lch(48.24, 69.73, 333.63°)
OKLab	oklab(58.02% 0.182 -0.0845)
OKLCH	oklch(58.02% 0.201 335.1)
XYZ	xyz(29.7232, 16.9860, 38.7514)
Luminance	0.1698 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3DA8 #3DBD52

analogous

#923DBD #BD3DA8 #BD3D68

triadic

#BD3DA8 #A8BD3D #3DA8BD

tetradic

#BD3DA8 #BD923D #3DBD52 #3D68BD

square

#BD3DA8 #BD923D #3DBD52 #3D68BD

split-complementary

#BD3DA8 #68BD3D #3DBD92

monochromatic

#601F56 #8F2E7F #BD3DA8 #CE69BE #DD97D2

Accessibility & contrast

On white

4.78

#BD3DA8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.40

#BD3DA8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3DA8

4.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3DA8	#FFFFFF	#000000	##FFFFFF
##BD3DA8	1.00	4.78	4.40	4.78
#FFFFFF	4.78	1.00	21.00	1.00
#000000	4.40	21.00	1.00	21.00
##FFFFFF	4.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3D66AB

Deuteranopia (green-blind)

#6879A5

Tritanopia (blue-blind)

#C6466D

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd3da8;
/* rgb */ color: rgb(189, 61, 168);
/* oklch */ color: oklch(58.0% 0.201 335.1);

Tailwind

colors: {
  custom: {
    50: '#d47dc2',
    500: '#bd3da8',
    950: '#000000',
  },
}

SCSS

$custom: #bd3da8;
$custom-light: #d47dc2;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3da8",
  "rgb": {
    "r": 189,
    "g": 61,
    "b": 168
  },
  "hsl": {
    "h": 309.844,
    "s": 51.2,
    "l": 49.02
  },
  "oklch": {
    "l": 0.58017,
    "c": 0.20067,
    "h": 335.1
  },
  "luminance": 0.16983
}

Semantic roles & 50–950 ramp

primary

#BD3DA8

secondary

#8DC997

accent

#DB644D

background

#FDF8FB

surface

#FBEFF7

border

#D4CAD0

text

#150A12

muted

#837C81

Preview Lab

Preview with #BD3DA8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →