#BD3DA7#BD3DA7

#BD3DA7 is a mid, vivid pink. Relative luminance 0.169; OKLCH L 58.0% C 0.200 H 335.5°. Best body text is #FFFFFF at 4.78:1 contrast (WCAG AA passes).

Color values

HEX	#BD3DA7
RGB	rgb(189, 61, 167)
HSL	hsl(310, 51%, 49%)
HSV	hsv(310, 68%, 74%)
CMYK	cmyk(0%, 67.7%, 11.6%, 25.9%)
CIE-LAB	lab(48.20, 62.32, -30.45)
CIE-LCH	lch(48.20, 69.37, 333.96°)
OKLab	oklab(57.97% 0.1819 -0.083)
OKLCH	oklch(57.97% 0.2 335.5)
XYZ	xyz(29.6304, 16.9488, 38.2626)
Luminance	0.1695 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3DA7 #3DBD53

analogous

#933DBD #BD3DA7 #BD3D67

triadic

#BD3DA7 #A7BD3D #3DA7BD

tetradic

#BD3DA7 #BD933D #3DBD53 #3D67BD

square

#BD3DA7 #BD933D #3DBD53 #3D67BD

split-complementary

#BD3DA7 #67BD3D #3DBD93

monochromatic

#601F55 #8F2E7E #BD3DA7 #CE69BD #DD97D1

Accessibility & contrast

On white

4.78

#BD3DA7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.39

#BD3DA7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3DA7

4.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3DA7	#FFFFFF	#000000	##FFFFFF
##BD3DA7	1.00	4.78	4.39	4.78
#FFFFFF	4.78	1.00	21.00	1.00
#000000	4.39	21.00	1.00	21.00
##FFFFFF	4.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3E66AA

Deuteranopia (green-blind)

#6879A4

Tritanopia (blue-blind)

#C6466D

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #bd3da7;
/* rgb */ color: rgb(189, 61, 167);
/* oklch */ color: oklch(58.0% 0.200 335.5);

Tailwind

colors: {
  custom: {
    50: '#d47dc1',
    500: '#bd3da7',
    950: '#000000',
  },
}

SCSS

$custom: #bd3da7;
$custom-light: #d47dc1;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3da7",
  "rgb": {
    "r": 189,
    "g": 61,
    "b": 167
  },
  "hsl": {
    "h": 310.313,
    "s": 51.2,
    "l": 49.02
  },
  "oklch": {
    "l": 0.57967,
    "c": 0.19995,
    "h": 335.5
  },
  "luminance": 0.16946
}

Semantic roles & 50–950 ramp

primary

#BD3DA7

secondary

#8DC997

accent

#DB654D

background

#FDF8FB

surface

#FBEFF7

border

#D4CAD0

text

#150A12

muted

#837C81

Preview Lab

Preview with #BD3DA7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →